Senior Sales Manager, Mid-Market – UK & Ireland

Customer.io

. Build and lead a new team of 6–8 Account Executives in the Mid-Market organization .

Posted 11/9/2026full-timeRemote • United Kingdom, IrelandSenior💰 $145,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading mid-market sales teams, with a focus on pipeline generation, coaching, and performance management. Proven ability to translate go-to-market strategies into actionable team execution while fostering a culture of collaboration and high standards.

Highest-signal resume keywords

Sales Team LeadershipPipeline InspectionCoaching Outbound Pipeline GenerationCross-Functional CollaborationQuota-Carrying Sales Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales ForecastingDeal Strategy ImprovementPipeline Coverage MaintenanceMEDDICC Qualification FrameworkPerformance Structure Development

Soft Skills

Clear CommunicationAccountabilityCoachingCollaborationFeedback Delivery

Industry Keywords

Mid-Market SalesMarketing TechnologySaaSOutbound SalesHigh-Velocity Sales

About the role

Key responsibilities & impact

Build and lead a new team of 6–8 Account Executives in the Mid-Market organization
Ramp and lead the team, establish its operating rhythm, and shape its approach to territories and pipeline generation
Translate go-to-market strategy into consistent team execution
Coach reps, inspect deals, drive forecast accuracy, and create repeatable performance structures
Run focused 1:1s centered on deal quality, skill development, and accountability
Ramp new representatives and address performance gaps
Build a culture rooted in ownership, collaboration, and high standards
Lead weekly pipeline and forecast reviews
Maintain pipeline coverage and address pipeline creation gaps
Reinforce structured, rep-owned outbound
Use activity, conversion, and pipeline data to improve outbound effectiveness
Coach reps through qualified mid-market opportunities from discovery through close
Improve deal strategy, positioning, value articulation, executive communication, pricing, stakeholder alignment, and procurement navigation
Identify stalled-deal patterns and improve team execution
Partner with Sales Ops, Marketing, and Solutions Architects
Provide frontline feedback on messaging, territory design, and enablement
Pilot go-to-market initiatives and turn successful approaches into repeatable practices

Requirements

What you’ll need

7–10 years of sales experience, including 3–5+ years managing quota-carrying reps, ideally in marketing technology or SaaS
This role is only open to candidates based in the United Kingdom or Ireland
Track record of leading successful mid-market or high-velocity sales teams, including building or evolving outbound teams and motions
Strong pipeline inspection and forecasting skills
Experience coaching outbound pipeline generation and improving outbound motions
Comfortable operating inside a structured qualification framework like MEDDICC
Clear, direct communication and ability to set high expectations and give candid feedback
Effective cross-functional collaboration in a fast-moving, growth-stage environment
Successful completion of a background check and employment verifications

Benefits

Comp & perks

Equity grant in the form of stock options
100% coverage of medical, dental, vision, mental health, and supplemental insurance premiums for you and your family
16 weeks paid parental leave
Unlimited PTO
Remote work stipend
Wellness stipend
Professional development budget