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Cyera

ABM Manager

Cyera

. Develop and execute highly personalized 1:1 and 1:few ABM programs for strategic accounts .

Posted 10/7/2026full-timeRemote • New York • United StatesSeniorLeadWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing Account-Based Marketing (ABM) strategies tailored for strategic accounts, utilizing multi-channel approaches and data-driven insights to enhance engagement and drive revenue outcomes. Proficient in collaborating with Sales and Marketing teams to optimize account targeting and personalization across international markets.

Highest-signal resume keywords
Account-Based Marketing (ABM)Multi-Channel Program DevelopmentSales and SDR CollaborationData-Driven Marketing StrategiesProject Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
B2B MarketingABM Program DevelopmentAccount IntelligencePersonalization TechnologiesIntent DataPerformance MeasurementCampaign DevelopmentEngagement TrackingStrategic RecommendationsFramework Creation
Soft Skills
CollaborationCreative ThinkingOrganizational SkillsInfluencing StakeholdersAdaptability
Tools & Technologies
ABM PlatformsMarketing Automation ToolsData Analytics ToolsEmail Marketing SoftwareContent Syndication Platforms
Industry Keywords
Enterprise TechnologySaaSCybersecurityB2B EnvironmentGlobal Marketing Programs

Tech Stack

Tools & technologies
Cyber Security

About the role

Key responsibilities & impact
  • Develop and execute highly personalized 1:1 and 1:few ABM programs for strategic accounts
  • Partner with Sales and SDR teams to develop account-specific marketing strategies based on business priorities, account intelligence, buying signals, and relationship gaps
  • Build verticalized ABM programs using industry-specific challenges, use cases, messaging, and content
  • Develop ABM strategies supporting priority accounts across international markets
  • Expand engagement within accounts by reaching new titles, personas, buying committee members, and business units
  • Build coordinated, multi-channel account experiences across digital ads, content, email, events, executive engagement, SDR outreach, webinars, and content syndication
  • Develop programs supporting the full account journey from opening doors to accelerating opportunities and expanding existing relationships
  • Research and introduce new vendors, technologies, channels, creative concepts, and ABM tactics
  • Support ownership and optimization of the ABM technology stack
  • Build and refine buying groups for priority accounts
  • Improve account targeting, personalization, intent utilization, measurement, and reporting
  • Create repeatable frameworks and playbooks from successful 1:1 programs
  • Establish ABM goals and success metrics with Sales and Marketing leadership
  • Track account engagement, meetings, opportunity creation, pipeline influence, and pipeline acceleration
  • Analyze performance and translate learnings into strategic recommendations
  • Communicate program performance and insights to Sales and Marketing stakeholders

Requirements

What you’ll need
  • 8+ years of B2B marketing experience, ideally within enterprise technology, SaaS, cybersecurity, or another complex B2B environment
  • Significant hands-on experience developing and executing Account-Based Marketing programs, including 1:1 and 1:few strategies
  • Demonstrated experience partnering closely with enterprise Sales and SDR teams
  • Experience developing personalized, multi-channel programs for strategic or named accounts
  • Strong understanding of enterprise buying committees and experience developing programs targeting multiple personas and seniority levels
  • Experience with ABM platforms, intent data, account intelligence, personalization technologies, and related marketing tools
  • Experience supporting global or international marketing programs is strongly preferred
  • Experience building industry or vertical-specific campaigns is strongly preferred
  • Strong project management and organizational skills with the ability to manage multiple strategic accounts and programs simultaneously
  • Highly collaborative and comfortable influencing stakeholders across Sales and Marketing
  • Creative thinker who enjoys experimenting with unconventional ways to engage difficult-to-reach audiences
  • Comfortable operating in a fast-moving environment where priorities can evolve quickly
  • Data-driven mindset with the ability to connect marketing activity to account engagement, pipeline, and revenue outcomes

Benefits

Comp & perks
  • Ability to work remotely, with office setup reimbursement
  • Unlimited PTO
  • Paid holidays and sick time
  • Health, vision, and dental insurance
  • Life, short and long-term disability insurance
  • Standard benefits and equity package
  • Potential merit increases based on individual or company performance, time in role, and other discretionary factors