Dabble

Content Marketing Manager

• Own and execute Dabble’s Australian social media strategy across platforms
• Develop and evolve Dabble’s social content playbook and distinctive brand voice
• Lead the Australian Content & Community team, including content producers and community specialists
• Appear on camera across organic and paid social, advertising, live streams and other content formats
• Work with the Head of Video to maintain global quality standards for content and live streams
• Build strategies to grow and engage Dabble’s in-app community through Banter and other social initiatives
• Shape live-streaming content strategy and turn key moments into social content
• Generate content ideas across organic, paid and in-app channels
• Partner with the Creative Director on Australian brand strategy and major campaigns
• Work with the Digital team on paid social content and performance improvement
• Use customer, content and channel data to improve performance
• Find creative ways for Dabble to stand out within a regulated advertising environment

Senior Content & Community Manager