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Danaher Corporation

Global Marketing Manager – Clinical, Forensics

Danaher Corporation

. Own the global marketing strategy for the Clinical & Forensics Market Vertical Unit .

Posted 11/7/2026full-timeRemote • United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in global marketing strategy, particularly within the life sciences sector, with a focus on demand generation, product launches, and customer messaging. Proficient in translating complex market insights into actionable marketing plans and effective sales enablement materials.

Highest-signal resume keywords
Global Marketing StrategyDemand-Generation CampaignsProduct Launch SupportCross-Functional CollaborationCustomer Messaging Development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Marketing Strategy DevelopmentCustomer SegmentationCompetitive PositioningSales-Enabling Material CreationCampaign Performance MeasurementMarket Insight AnalysisValue Proposition DevelopmentMessaging FrameworksGo-To-Market PlanningProject Management
Soft Skills
Communication SkillsCross-Functional Collaboration SkillsProject Management Skills
Tools & Technologies
Danaher Business SystemSeismic
Industry Keywords
Life SciencesDiagnosticsAnalytical InstrumentationClinical MarketingForensics Market

About the role

Key responsibilities & impact
  • Own the global marketing strategy for the Clinical & Forensics Market Vertical Unit
  • Define positioning, messaging frameworks, go-to-market priorities, target personas and customer segments
  • Lead marketing and sales demand-generation strategy, campaign themes, target audiences and creative direction
  • Partner with Marketing Operations and regional teams to improve marketing-qualified leads, sales-qualified leads, pipeline contribution and campaign effectiveness
  • Develop differentiated value propositions and messaging for products, applications and workflows
  • Use market insight, customer feedback, competitive intelligence and campaign performance to refine priorities
  • Lead launch messaging and marketing readiness through the Launch Excellence process
  • Develop presentations, Seismic content, campaign assets, customer-facing materials, evidence and training content
  • Translate market priorities into integrated global marketing plans
  • Collaborate with market management, applications, product management, regional marketing, commercial teams, quality and regulatory affairs, R&D, service and external partners
  • Apply Danaher Business System tools to drive disciplined execution, continuous improvement and measurable marketing outcomes
  • Report to the Director, Clinical & Forensics

Requirements

What you’ll need
  • Bachelor’s degree in life sciences, marketing, business or a related field
  • Experience in global marketing, product marketing or commercial roles within life sciences, diagnostics or analytical instrumentation
  • Ability to develop clear marketing strategies, customer messaging and go-to-market plans
  • Strong understanding of customer segments, buying needs and competitive positioning
  • Experience creating demand-generation campaigns and measuring their impact
  • Experience supporting product launches and developing sales-enablement materials
  • Ability to translate complex scientific and market information into clear customer-focused content
  • Strong project-management, communication and cross-functional collaboration skills
  • Ability to work effectively in a global, matrixed organisation
  • Willingness to travel for customer, commercial and business activities
  • Ability to travel domestically and internationally, including occasional overnight stays
  • Ability to work in a standard office or remote environment and use a computer and other office equipment for extended periods

Benefits

Comp & perks
  • Health care program
  • Paid time off
  • Comprehensive, competitive benefit programs