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Regional Marketing Manager
Danaher Corporation. Develop and execute field marketing plans that drive regional growth and align with regional and global business objectives .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing field marketing plans, conducting market analysis, and translating complex data into actionable insights. Proven ability to collaborate across commercial and cross-functional teams while managing multiple priorities in a fast-paced environment.
Highest-signal resume keywords
Field Marketing ExperienceMarket AnalysisIntegrated Marketing CampaignsMarket Analytics MEKKO ChartsSalesforce
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market ResearchStrategy DevelopmentKPI MeasurementPost-Launch AnalysisCustomer Segmentation
Soft Skills
Customer-Centric ApproachRelationship BuildingCollaboration
Tools & Technologies
Power BIMarket Modelling
Certifications & Qualifications
Valid Driver’s License
Industry Keywords
HealthcareMedical TechnologyLife SciencesDiagnosticsAnatomical Pathology
About the role
Key responsibilities & impact- Develop and execute field marketing plans that drive regional growth and align with regional and global business objectives
- Conduct market research and analyze trends, customer segments, and competitive positioning
- Identify growth opportunities and shape bottom-up regional strategy
- Translate market data into actionable insights using MEKKO charts, market models, and other analytical tools
- Collaborate with Sales, Commercial, Business Units, Commercial Development, and Marketing Communications
- Execute campaigns, demonstrations, educational events, trade shows, and customer symposiums
- Lead regional new-product launch execution through the DBS Launch Excellence process
- Plan, forecast, measure KPIs, and conduct post-launch analysis
- Measure marketing program effectiveness and adjust plans based on performance
- Strengthen customer and market visibility to improve competitive position and share of wallet
- Build productive relationships with customers and external stakeholders using a customer-centric, value-driven approach
- Report to the Director, EMEA Marketing as part of the EMEA Regional Marketing Team
Requirements
What you’ll need- Long-standing relevant experience in field marketing or product marketing, preferably within healthcare, medical technology, life sciences or diagnostics
- Demonstrated experience in market analysis, strategy development, and execution of integrated marketing campaigns
- Proficiency in synthesizing complex market data into actionable insights and measurable marketing plans
- Experience working effectively across commercial and cross-functional teams in a matrixed organization
- Experience managing multiple priorities and executing structured processes in a fast-paced environment
- Ability to travel within the assigned region and across EMEA as required
- A valid driver’s license and acceptable driving record may be required depending on the assigned territory
- Experience in the medical devices, life sciences or diagnostics sector is a plus
- Knowledge of anatomical pathology is an advantage
- Experience with Market Analytics MEKKO charts, market modelling, Salesforce, or Power BI is a plus
Benefits
Comp & perks- Remote work within the assigned region
- Opportunity to work within a diverse and collaborative global community
- Danaher Business System continuous improvement environment
- Professional growth and development opportunities
- Participation in customer visits, product launches, internal meetings, and industry events