Senior Marketing Specialist – 12 Month FTC Maternity Cover

Danaher Corporation

. Plan and execute marketing campaigns to increase market visibility, improve engagement and drive demand .

Posted 10/8/2026full-timeRemote • United KingdomSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in planning and executing integrated marketing campaigns, with a focus on demand generation and lead qualification. Proficient in managing marketing communications, event management, and budget control to drive revenue growth.

Highest-signal resume keywords

Integrated Marketing CampaignsDemand GenerationLead QualificationEvent ManagementSalesforce.com

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing CommunicationsCampaign PlanningLead ManagementDirect Mail MarketingSocial Media Marketing

Soft Skills

Organisational SkillsAttention to DetailVerbal CommunicationWritten CommunicationInterpersonal Skills

Industry Keywords

B2B MarketingDemand GenerationFunnel ManagementPost-Campaign ReviewStakeholder Engagement

Tech Stack

Tools & technologies

SFDC

About the role

Key responsibilities & impact

Plan and execute marketing campaigns to increase market visibility, improve engagement and drive demand
Develop marketing plans with the Market Development team focused on business objectives and demand generation
Qualify leads after marketing activities and ensure sales-team follow-up to drive new funnel opportunities
Build and execute marketing communication campaigns, including event/webinar organisation, direct mail promotion and social media campaigns
Drive demand generation through lead production and a funnel-based approach resulting in revenue growth
Manage and control the budget assigned to marketing tactics
Conduct post-campaign reviews with stakeholders across internal functions and capture and apply results and learnings

Requirements

What you’ll need

Experience in marketing communications, ideally in a B2B sector
Track record of successful executed integrated marketing campaigns
Experience in event management, direct mail and social media marketing
Strong organisational skills
Ability to take responsibility and initiative
Innovative, solution-oriented thinking
Strong attention to detail
Good verbal and written communication, interpersonal and presentation skills
Ability to start ASAP
Ability to travel internationally where needed (maximum 10% of time)
Previous experience in lead qualification and management in Salesforce.com is a plus

Benefits

Comp & perks

Comprehensive, competitive benefit programs
Health care program
Paid time off
Flexible, remote working arrangements for eligible roles
Remote work arrangement allowing work from home