Marketing Campaign Manager, Life Sciences

Datavant

. Support the execution of integrated marketing campaigns across digital and offline channels, including email, web, social, events, paid media, and sales enablement .

Posted 10/21/2026full-timeRemote • United StatesMid-LevelSenior💰 $85,000 - $110,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in executing integrated marketing campaigns across digital and offline channels, with a strong focus on project management, performance analysis, and collaboration with cross-functional teams. Proficient in utilizing marketing automation and CRM tools to optimize campaign effectiveness and drive lead generation.

Highest-signal resume keywords

Integrated Marketing Campaign ExecutionProject ManagementPerformance Data AnalysisMarketing Automation ToolsField Marketing Initiatives

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign ManagementDemand GenerationMulti-Channel MarketingLead Lifecycle ConceptsEmail MarketingContent MarketingEvent MarketingPerformance TrackingOptimization StrategiesCompliance Standards

Soft Skills

Strong Communication SkillsCollaborationDetail-OrientedOrganizational SkillsExecution Excellence

Tools & Technologies

MarketoHubSpotSalesforce

Industry Keywords

B2B MarketingHealthcare MarketingLife SciencesRegulated Industries

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Support the execution of integrated marketing campaigns across digital and offline channels, including email, web, social, events, paid media, and sales enablement
Partner with Integrated Marketing, Sales, and Audience teams to coordinate campaign timelines, deliverables, and go-to-market plans
Assist in developing campaign briefs, messaging, and assets aligned with target audiences and commercial priorities
Coordinate with internal stakeholders and external vendors to deliver campaigns on time and meet quality and compliance standards
Manage campaign assets and distribution across channels, including sales materials, email content, and landing pages
Track and report campaign performance, including engagement, lead generation, and pipeline contribution
Monitor campaign metrics and identify optimization opportunities with digital and operations teams
Support field marketing initiatives such as trade shows, webinars, and provider-facing events
Maintain campaign documentation, calendars, and workflows
Contribute to testing and experimentation to improve campaign performance

Requirements

What you’ll need

5 years of experience in marketing, campaign management, or demand generation (B2B preferred)
Strong project management and organizational skills
Experience supporting multi-channel marketing campaigns, including email, digital, content, and events
Ability to interpret performance data and generate insights
Strong written and verbal communication skills
Ability to collaborate across cross-functional teams, including Sales and Product
Detail-oriented with a focus on execution excellence
Experience in healthcare, life sciences, or other regulated industries
Experience supporting or executing field marketing initiatives, including trade shows, conferences, and events
Familiarity with marketing automation and CRM tools such as Marketo, HubSpot, and Salesforce
Understanding of B2B buyer journeys and lead lifecycle concepts, including MQL, SQL, and nurture programs
Must be eligible to work in the United States; this job is not eligible for employment sponsorship

Benefits

Comp & perks

Total rewards strategy
Equal Employment Opportunity employer
Reasonable accommodations for individuals with physical and mental disabilities
Post-offer health screenings and required vaccinations may be provided/required depending on client and state requirements