Senior Performance Marketer – Adult RTB

David Kennedy Recruitment Ltd.

. Own adult acquisition campaigns end to end .

Posted 9/15/2026full-timeRemoteSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing adult acquisition campaigns, including budget control, performance evaluation, and creative testing. Proficient in analyzing traffic sources and optimizing placements to drive profitable growth in high-volume acquisition environments.

Highest-signal resume keywords

Campaign Execution ExperienceProfitable Campaign ScalingCreative Testing OwnershipTraffic Quality AnalysisTracking and Attribution Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

CPA AnalysisLTV EvaluationRebill EconomicsPerformance MarketingPlacement OptimizationCohort Quality AssessmentCreative Production GuidanceBudget ManagementTraffic Source IdentificationPerformance Recovery

Soft Skills

Clear CommunicationCommercial Judgment

Industry Keywords

Adult RTBHigh-Volume AcquisitionMobile GamingConsumer Subscription AppsDTCE-CommerceIGamingOnline BettingDating AppsSocial Apps

About the role

Key responsibilities & impact

Own adult acquisition campaigns end to end
Control and reallocate substantial campaign budgets
Scale profitable traffic sources, placements and creatives
Evaluate performance through CPA, rebill, LTV and payback
Diagnose tracking, fraud, placement and funnel problems
Build structured creative-testing systems
Define testing budgets, winner rules and stopping rules
Guide creative production using performance evidence
Identify new traffic sources and expansion opportunities
Communicate strategy, decisions, results and risks clearly

Requirements

What you’ll need

Current advertiser-side campaign execution experience
Significant monthly advertising spend personally controlled
Recent evidence of profitable campaign scaling
Quantified impact on CPA, ROAS, LTV, payback, subscriptions or revenue
Direct ownership of creative testing
Strong understanding of traffic and cohort quality
Ability to diagnose and recover from performance declines
Strong commercial judgment
Clear and concise communication skills
Full comfort working directly with explicit creatives
Experience with adult RTB, adult networks or other relevant high-volume acquisition environments
Experience with native, push, display or popunder acquisition is an advantage
Strong placement-level optimization and traffic-quality analysis skills
Experience with rebill and subscription economics is an advantage
Strong tracking and attribution knowledge
Experience with international acquisition
Experience negotiating flat deals with publishers is an advantage
Background in mobile gaming, performance marketing, mobile-growth agencies, consumer subscription apps or iGaming and online betting
Experience in dating and social apps, DTC, e-commerce or other high-volume B2C subscription businesses is also relevant
Acceptance of the B2B contractor arrangement
English C1-C2

Benefits

Comp & perks

Competitive salary
B2B contract
High ownership over international acquisition campaigns
Opportunity to directly influence campaign budgets, creative testing and growth
International, high-growth AI environment