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Trade Marketing Analyst – Temporary
Dental Speed Graph. Analyze, plan, and develop communication strategies and promotional activation campaigns focused on increasing revenue, average order value, customer count, and customer recency/frequency .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing communication strategies and promotional campaigns to drive revenue and customer engagement. Proficient in analyzing campaign performance and proposing actionable improvements based on data-driven insights.
Highest-signal resume keywords
Campaign Communication DevelopmentPerformance AnalysisPromotional Strategy ExecutionMedia KPI MonitoringBachelor's Degree in Marketing
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Communication StrategyPromotional Campaign DevelopmentData AnalysisReport PreparationTactical Initiative Development
Soft Skills
CollaborationNegotiationProblem-SolvingCommunicationLeadership
Industry Keywords
MarketingAdvertisingCustomer EngagementRevenue GrowthPromotional Calendar
About the role
Key responsibilities & impact- Analyze, plan, and develop communication strategies and promotional activation campaigns focused on increasing revenue, average order value, customer count, and customer recency/frequency
- Analyze campaign performance, report results, and propose solutions and improvements
- Analyze business challenges related to brands and product categories with the Category Management team
- Propose communication strategies and develop tactical initiatives for promotion through the company’s communication channels to customers
- Assess communication opportunities for categories in line with the monthly promotional calendar
- Execute initiatives and campaigns based on negotiations with brands and the promotional proposal
- Create communication material briefs for promotional campaigns and special initiatives
- Submit briefs through the platform for agency development, validate them with leadership, approve and review materials before launch
- Send materials to the teams responsible for publication and media placement
- Prepare reports and monitor media KPIs for campaigns
- Assess effectiveness, propose improvements, and communicate results to leaders
- Align product priorities and promotional initiatives with the Activation Marketing – Calendar team
- Propose changes to priorities when necessary
Requirements
What you’ll need- Currently pursuing a bachelor’s degree in Marketing, Advertising, Business Administration, or a related field
- Experience creating and developing campaign communications
- Availability for occasional travel
Benefits
Comp & perks- Health insurance (Unimed)
- Dental insurance (Bradesco Dental)
- Pharmacy benefit
- Zenklub: emotional support and sessions with specialists
- Life insurance
- Gympass (Wellhub)
- Workplace exercise program
- Profit Sharing and Results (PLR)
- Meal or food voucher (you choose!)
- Afternoon coffee and snacks to recharge
- We are a Family-Friendly Company (Empresa Cidadã)
- Extended maternity leave (180 days)
- Extended paternity leave (20 days)
- Continued meal/food voucher benefits throughout the entire leave period
- Guaranteed three-month job stability upon returning from maternity leave
- Childcare assistance
- Transportation voucher
- Air-conditioned relaxation area
- HSB Talks: our monthly company happy hour
- Birthday-month day off
- Baby gift basket for new mothers and fathers
- School kit for school-age children of employees
- Christmas gift card
- 50% discount on CA Clear Aligner aligners
- 20% discount on purchases from our Utilidades Clínicas e-commerce store
- Corporate Education Platform
- Partnerships with colleges and language schools
- Welcoming environment, collaboration, positive energy, and real opportunities for growth