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Senior Associate, Paid Social
dentsu Austria. Support paid social campaigns to achieve client goals and KPIs .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing paid social media campaigns across platforms such as Meta, TikTok, and LinkedIn, with strong analytical skills to interpret performance data and provide actionable insights. Proficient in campaign execution, optimization, and effective communication of results and strategies to clients and teams.
Highest-signal resume keywords
Paid Social Media ExperienceCampaign Performance AnalysisBudget ManagementStrong Analytical SkillsEffective Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign SetupQA ProcessesOptimizationReportingPerformance AnalysisExcel ProficiencyData InterpretationMedia PlanningBudgetingPerformance Marketing Principles
Soft Skills
Attention to DetailOrganizational SkillsProject ManagementCollaborationPresentation Skills
Tools & Technologies
MetaTikTokSnapchatLinkedInPinterestX
Industry Keywords
Digital Media MeasurementAdvertising Agency EnvironmentClient CommunicationCampaign ExecutionCross-Functional Collaboration
About the role
Key responsibilities & impact- Support paid social campaigns to achieve client goals and KPIs
- Coordinate day-to-day campaign execution, including campaign and ad builds, QA checks, launch setup, monitoring, and ongoing optimizations
- Monitor campaign pacing and support budget management to ensure effective media-spend allocation
- Analyze campaign performance data, identify trends, provide actionable insights, and recommend optimization opportunities
- Prepare recurring performance reports, campaign analyses, and post-campaign wrap reports
- Attend client meetings and communicate campaign performance, key learnings, and recommendations
- Help develop and deliver presentations communicating results, insights, and strategic recommendations
- Assist in developing and executing media plans aligned with client goals and business objectives
- Collaborate with cross-functional teams on media planning, execution, and measurement
- Build working relationships with clients, internal client teams, and external partners
Requirements
What you’ll need- Bachelor's degree and 2+ years of paid social media experience, preferably in an advertising agency environment
- Knowledge of performance marketing principles and digital media measurement
- Experience managing campaigns across paid social platforms, Meta, TikTok, Snapchat, LinkedIn, Pinterest, and X
- Experience with campaign setup, QA processes, optimization, reporting, budgeting, and performance analysis
- Strong analytical skills and ability to interpret data and translate findings into actionable recommendations
- Solid Excel skills and experience working with large datasets
- Attention to detail and accuracy when executing campaigns and reviewing data
- Organizational and project management skills with ability to manage multiple priorities
- Effective written, verbal, and presentation communication skills
- Ability to work independently and collaboratively in a team environment
Benefits
Comp & perks- Medical, vision, and dental insurance
- Life insurance
- Short-term and long-term disability insurance
- 401k
- Flexible paid time off
- At least 15 paid holidays per year
- Paid sick and safe leave
- Paid parental leave