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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive expertise in SEO strategy implementation, technical SEO, and performance analysis, with a strong focus on leading teams and managing enterprise-level accounts. Capable of translating complex data into actionable insights while fostering team development and client relationships.
Highest-signal resume keywords
SEO Strategy ImplementationTechnical SEO ExpertisePeople Management ExperiencePerformance AnalysisClient Relationship Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Technical SEOOn-Page OptimizationOff-Page OptimizationContent StrategyPerformance AnalysisKeyword ResearchCompetitive AnalysisAI Visibility EvaluationSite ArchitectureCrawlability
Soft Skills
LeadershipClient EngagementCuriosityAdaptabilityCommunication
Tools & Technologies
Google Search ConsoleGA4Adobe AnalyticsScreaming FrogBrightEdgeSemrushAhrefs
Industry Keywords
GEOAEOLLMOCitation AnalysisCore Web Vitals
About the role
Key responsibilities & impact- Implement and execute SEO initiatives in line with the agreed strategy
- Lead day-to-day GEO and SEO strategy, team operations, and client delivery for a complex enterprise client
- Shape and evolve the team’s GEO approach, identify opportunities, test emerging tactics, and translate learnings into best practices
- Partner with the Director on account direction, priorities, and escalations
- Serve as the primary day-to-day client contact and escalation point
- Lead client working sessions, presentations, and strategic discussions
- Lead technical audits covering crawlability, indexation, site architecture, structured data, and Core Web Vitals
- Guide keyword research, competitive analysis, content opportunity assessments, and AI visibility evaluations
- Lead GEO workstreams focused on content clarity, authority signals, citation readiness, and discoverability
- Translate technical findings and performance trends into prioritized recommendations tied to business outcomes
- Oversee performance reporting, insights, and business cases tied to GEO and SEO impact
- Monitor scope, pacing, and delivery quality; surface risks and escalate as needed
- Support site migrations, redesigns, CMS changes, and large-scale launches
- Partner with content, analytics, media, development, and client teams
- Manage and develop junior team members through coaching, feedback, and career support
- Oversee team workflows, prioritization, and quality assurance
- Support hiring and onboarding
- Improve processes, templates, and ways of working
- Contribute to capability building through training, points of view, and thought leadership
Requirements
What you’ll need- 5+ years of SEO experience, ideally in an agency or enterprise environment
- 1+ years of direct people management experience
- Proven experience leading enterprise-level accounts and complex workstreams
- Deep understanding of technical SEO, content strategy, on-page/off-page optimization, and performance analysis
- Exposure to GEO / AEO / LLMO workflows preferred, including AI visibility or citation analysis (e.g., Profound, Bluefish)
- Working knowledge of HTML, CSS, JavaScript, and structured data
- Hands-on experience with Google Search Console, GA4, Adobe Analytics, Screaming Frog, BrightEdge, Semrush, Ahrefs, or similar
- Ability to turn complex data into clear narratives and actionable recommendations
- Confident, credible presence with client stakeholders
- Curiosity about how AI systems surface, interpret, and cite information
- Comfortable with ambiguity and motivated to build in a growing space
- Performance- and data-oriented mindset with willingness to test, learn, and iterate
- Active engagement in the industry and ability to form informed points of view
- Comfortable leading teams through change and developing workstreams
Benefits
Comp & perks- Competitive salary
- Tailored benefits package
- Flexible working arrangements
- Work-life balance
- Reasonable adjustments during the recruitment process for disability or medical conditions
- Inclusive and accessible work environment