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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading SEO and content strategy across multiple client accounts, with a strong focus on audience needs, competitive analysis, and measurable performance outcomes. Proficient in managing and mentoring content teams while applying AI tools to enhance content production and quality assurance.
Highest-signal resume keywords
SEO FundamentalsContent Strategy DevelopmentAI Tools ApplicationTeam Management and MentoringExecutive Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Keyword ResearchContent ArchitectureOn-Page OptimizationOrganic Performance AnalysisGEO Content StrategyGenerative Search PlatformsCitation AnalysisContent OptimizationEditorial JudgmentAccount Performance Assessment
Soft Skills
Organizational SkillsPrioritization SkillsCuriosityAdaptabilityComfort with Ambiguity
Tools & Technologies
AI ToolsSEO ToolsAnalytics PlatformsContent Management SystemsProject Management Software
Industry Keywords
Digital ContentEditorial StrategyContent ProductionAccount ManagementNew-Business Development
About the role
Key responsibilities & impact- Lead SEO and GEO content strategy across a portfolio of medium to large accounts
- Connect client objectives, audience needs, competitive opportunities, and performance data to measurable priorities
- Use keyword and prompt research, citation analysis, audience insights, and competitive findings to improve visibility and authority across traditional and generative search
- Develop content strategies, roadmaps, briefs, outlines, and recommendations
- Write, edit, and optimize content as needed, guiding work from ideation through final quality assurance
- Apply AI tools across research, briefing, drafting, editing, and quality assurance while maintaining human oversight
- Manage and mentor Content Strategists
- Improve frameworks, workflows, templates, and editorial standards for scalable content production
- Collaborate with technical SEO, analytics, design, development, digital PR, paid media, project management, and account teams
- Identify account expansion opportunities and contribute to pitches, proposals, scopes, staffing plans, and capabilities presentations
- Monitor changes in search, AI platforms, content discovery, and audience behavior and translate them into client and team recommendations
Requirements
What you’ll need- Minimum of 7 years of relevant experience in content strategy, SEO, digital content, editorial strategy, or a related discipline
- Experience leading complex content programs across multiple medium to large client accounts, preferably within an agency environment
- Expertise developing content strategies connecting search demand, audience needs, brand positioning, and business objectives
- Strong knowledge of SEO fundamentals, including search intent, keyword research, content architecture, internal linking, on-page optimization, and organic performance analysis
- Working understanding of GEO, generative search platforms, AI citations, prompt tracking, answer visibility, and broader content strategy
- Experience managing, mentoring, or developing content strategists, writers, and editors
- Strong executive communication skills
- Ability to assess account performance and identify strategic risks and opportunities
- Strong editorial judgment regarding quality, usefulness, accuracy, search intent, brand alignment, and strategic value
- Experience collaborating with SEO, analytics, account management, project management, design, development, and digital PR teams
- Commercial awareness and experience identifying account growth opportunities, contributing to scopes, or supporting new-business development
- Strong organizational and prioritization skills across multiple accounts and workstreams
- Comfort working through ambiguity as platforms, tools, and measurement standards evolve
- Curiosity, adaptability, and willingness to challenge established thinking
- Must be authorized to work in the U.S.; DEPT® participates in E-Verify
Benefits
Comp & perks- 30 hours weekly for this project
- Inclusive and barrier-free recruitment and selection process
- Reasonable accommodations throughout the recruitment process and employment
- Equal opportunity employer
- Purpose-driven work at a B Corp-certified company
