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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing high-performing teams and delivering effective paid social strategies across multiple platforms. Skilled in client relationship management, mentorship, and providing actionable insights to enhance campaign performance.
Highest-signal resume keywords
Paid Social ExperienceTeam ManagementClient-Facing MarketingPaid Social Platforms ExpertiseAccount Auditing
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Paid Social StrategyPerformance RecommendationsAccount AuditingDirect-Response TacticsCampaign StrategySEO/CROProgrammatic AdvertisingDecision SciencesCreative DevelopmentMulti-Channel Campaign Activation
Soft Skills
MentorshipFeedbackCoachingCollaborationCommunication
Tools & Technologies
FacebookInstagramTikTokSnapchatPinterestLinkedIn
Industry Keywords
Client ManagementTalent DevelopmentEscalation PointBusiness GoalsPerformance Priorities
About the role
Key responsibilities & impact- Build and manage high-performing, efficient, and effective teams serving clients
- Lead cross-functional teams to deliver paid social strategy and performance recommendations
- Develop direct reports through mentorship, feedback, coaching, career pathing, and talent development
- Maintain holistic understanding of clients, competitors, business goals, agency partners, and performance priorities
- Orchestrate multi-discipline collaboration and full-funnel, cross-channel campaign strategy and activation
- Develop working knowledge of Facebook/Instagram, TikTok, Snapchat, Pinterest, and LinkedIn, plus Growth Services including Programmatic, Decision Sciences, Creative, and SEO/CRO
- Stay current on agency information, best practices, and testing recommendations
- Serve as escalation point for portfolio clients and coordinate issue resolution with relevant teams, legal, and finance
- Manage major client deliverables and presentations, including executive presentations, FBRs/QBRs, annual reviews, and strategy meetings
- Oversee successful onboarding of new clients and establish account management and collaboration processes
- Scale management layers and identify succession plans
Requirements
What you’ll need- A minimum of 8 years’ paid social experience and a minimum 3 years of experience in a client-facing marketing role
- Proven prior work experience managing a team of 3+ direct reports / team members and demonstrated ability to mentor and develop direct reports into more senior roles
- A deep understanding of paid social platforms such as Meta, TikTok, Pinterest, Snap, Reddit, LinkedIn, etc and be skilled at effectively communicating paid social goals, targets, and direct-response tactics to clients and can get into the weeds when necessary.
- The ability to audit an account and present actionable insights to a client
- The ability to participate whether it is behind the scenes or client facing for business pitches representing paid social
- The ability to provide feedback and strategic guidance to all paid media channels (search, social, shopping, display, mobile, native and video)
- Experience acting as an escalation point for clients, evaluating team services levels and proposing improvements
- Authorization to work in the U.S., as DEPT® participates in E-Verify
Benefits
Comp & perks- Healthcare, Dental, and Vision coverage
- 401K plan, plus matching
- PTO
- Paid Company Holidays
- Parental Leave
