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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing compelling messaging and narratives that engage B2B audiences, with a strong focus on performance marketing and social media best practices. Proficient in collaborating across teams to deliver high-quality content and drive brand voice consistency.
Highest-signal resume keywords
Performance Marketing ExperienceB2B Messaging DevelopmentSocial Media Best PracticesStrong Presentation SkillsContent Creation
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Creative AdvertisingContent DevelopmentCampaign MessagingTechnical Product TranslationEvent Content Capture
Soft Skills
Strong Communication SkillsExcellent Interpersonal SkillsAttention to DetailAbility to Balance PrioritiesLove for Learning
Tools & Technologies
Google SuiteSlackSocial Platforms
Industry Keywords
Tech BrandsB2B PersonasEngagementConversionBrand Voice
About the role
Key responsibilities & impact- Develop and articulate original and compelling concepts that inspire audiences, driving engagement and conversion
- Deliver high-quality work from ideation through final copy and delivery
- Set the standard for the brand voice across all platforms, with both in-asset and accompanying copy
- Attend shoots, events, and product launches to capture content
- Develop messaging for campaigns
- Translate technical product features into clear, benefit-driven messaging tailored to specific B2B personas
- Support in developing strategic narratives that win over clients
- Offer informed perspectives that elevate team output
- Work closely with Strategy, Creative, Design, Content Creation, Community Management, Delivery, and Client Partnerships teams
- Use the latest technology and advanced approaches while expanding into new platforms
Requirements
What you’ll need- 2+ years relevant experience within a creative advertising role, or a startup environment
- Experience working with major tech brands
- Performance marketing experience
- Deep knowledge of social platforms and best practices (TikTok, Meta, YouTube, X, Snapchat)
- Fluency within the Google Suite and Slack
- Strong presentation and communication skills
- Excellent interpersonal and listening skills
- Comfort balancing multiple priorities on tight deadlines
- A love for learning and teaching new things
- A high attention to detail
- Experience working at events and capturing content is a plus
- Authorization to work in the U.S., verified through E-Verify
Benefits
Comp & perks- Healthcare, Dental, and Vision coverage
- 401k plan, plus matching
- PTO
- Paid Company Holidays
- Parental Leave
