Marketing Research Manager

Dexcom

. Support Dexcom’s business strategy through customer insights and data storytelling .

Posted 10/14/2026full-timeRemote • United StatesMid-LevelSenior💰 $122,500 - $204,100 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in planning and executing qualitative and quantitative market research projects, with a strong focus on data storytelling and actionable insights. Proficient in utilizing advanced analytical techniques and methodologies to support brand strategy and decision-making.

Highest-signal resume keywords

Qualitative And Quantitative ResearchData StorytellingAnalytical SkillsProject ManagementBrand Market Research Methodologies

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data AnalysisSurvey ProgrammingConjoint AnalysisDiscrete Choice ModelingPrice ElasticitySegmentationStatistical TheoryResearch MethodologiesQuestionnaire DevelopmentMarket Research

Soft Skills

Communication SkillsAttention To DetailCollaborationOrganizational SkillsAbility To Manage Multiple Priorities

Tools & Technologies

MS OfficePowerPointExcelAI-Supported SynthesisSocial Listening Tools

Industry Keywords

PharmaceuticalMed TechMedical DeviceConsumer Packaged GoodsDiabetesPayer Landscape

About the role

Key responsibilities & impact

Support Dexcom’s business strategy through customer insights and data storytelling
Lead U.S. and global brand research projects for Dexcom’s core brands
Independently plan and execute primary qualitative and quantitative research projects
Clarify business and market research objectives
Design research methodologies and develop questionnaires and discussion guides
Oversee survey programming, analyze data, and prepare summative reports and recommendations
Lead creative concept testing, messaging and communications testing, brand tracking, brand equity measurement, market landscape, and market opportunity assessment projects
Partner with internal stakeholders and external research partners to recommend methodologies and oversee fieldwork
Manage research logistics and vendors, including screener development, respondent recruitment, proposals, vendor setup, invoices, and document control
Ensure research quality, timing, and budget expectations are met
Develop and present compelling data storylines and recommendations
Analyze syndicated and secondary research and extract relevant insights
Synthesize themes across research and data sources into actionable insights
Serve as a strategic research partner to cross-functional stakeholders and influence business decisions
Apply AI-enabled and machine-learning-supported approaches to synthesize high-volume unstructured inputs such as social listening, app reviews, Amazon reviews, and verbatim feedback
Understand and comply with documented quality standards and requirements

Requirements

What you’ll need

Typically requires a Bachelor’s degree in market research, business, mathematics or social sciences
Experience independently planning and executing qualitative and quantitative market research projects in pharmaceutical, med tech/medical device, or consumer packaged goods organizations
First-hand experience integrating brand market research methodologies in support of brand planning and execution plans
Exceptional written and oral communication skills
Strong analytical skills, including quantitative data analysis
Working knowledge of conjoint, discrete choice modeling, price elasticity, and segmentation
Strong attention to detail and ability to ensure accuracy, consistency, and quality across research deliverables
Ability to collaborate with internal stakeholders, external vendors, and cross-functional partners
Strong project management and organizational skills
Ability to independently manage multiple priorities, complex projects, vendors, timelines, and budgets
Ability to identify and prioritize key research questions and recommend fit-for-purpose approaches
Experience using syndicated and secondary research sources to assess market and competitive trends, size opportunities, contextualize and validate primary research findings, and translate evidence into recommendations
Strong command of MS Office software, with advanced PowerPoint and Excel skills
Command of basic statistics theory
5-15% travel required
Graduate degree may be desirable with 4 years of related experience
Experience in the diabetes space is nice to have
Experience with payer/insurance landscape in the US is nice to have
Experience using AI-supported synthesis, automated theme coding, or machine-learning-enabled listening tools is nice to have
Familiarity with social listening, app and marketplace reviews, CRM data, dashboards, or external intelligence platforms is nice to have

Benefits

Comp & perks

A full and comprehensive benefits program
Growth opportunities on a global scale
Access to career development through in-house learning programs and/or qualified tuition reimbursement
Home office workplace; not required to live within commuting distance of an assigned Dexcom site
Flex workplace option may be available for employees within commuting distance of a Dexcom site