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Global Talent Attraction – Employer Brand Lead
Digital Realty. Deliver the global talent attraction and employer brand plan across the Americas, EMEA and APAC .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in employer branding, recruitment marketing, and talent attraction across diverse global markets. Proficient in campaign planning, content creation, and performance analysis to enhance candidate engagement and recruitment outcomes.
Highest-signal resume keywords
Employer BrandingRecruitment MarketingMulti-Channel Campaign ExecutionData Analysis and Performance MeasurementProject Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content DevelopmentAudience SegmentationCampaign MeasurementPersuasive CopywritingVisual StoryboardingTalent Community BuildingRecruitment Funnel UnderstandingAI-Enabled Tools UsageData Privacy ComplianceInclusive Attraction Strategies
Soft Skills
Clear CommunicationCreative StorytellingProblem SolvingFlexibilityCollaboration
Tools & Technologies
CRM PlatformsAnalytics ToolsApplicant Tracking SystemsSocial MediaCareers Sites
Industry Keywords
Talent AcquisitionEmployer Value PropositionGlobal Talent AttractionDigital Realty MarketsTechnical Talent Markets
About the role
Key responsibilities & impact- Deliver the global talent attraction and employer brand plan across the Americas, EMEA and APAC
- Coordinate attraction activities and suppliers within approved budgets and contribute to planning and investment recommendations
- Activate the Employer Value Proposition across candidate touchpoints and adapt content for regional and local audiences
- Improve careers content and candidate journeys using audience feedback and performance data
- Plan and execute employer brand campaigns, social content, employee stories and events
- Coordinate employee advocacy and referral activation
- Create campaign content across written, audio and video formats
- Translate hiring demand into campaign briefs, target audiences, channel plans and measurable outcomes
- Build and maintain talent communities for critical and recurring skills
- Deliver recruitment marketing across approved digital, social, professional, educational and community channels
- Support early careers and alternative pathway activity through relationships with universities, professional bodies and community organizations
- Manage relationships and deliverables with approved agencies, media partners, platforms and suppliers
- Track reach, engagement, qualified applicants, source effectiveness, funnel conversion, talent community growth and direct hiring contribution
- Produce regular reporting and recommendations for Talent Acquisition leadership and regional teams
- Create templates, campaign resources, guidance and training to build consistent attraction capability
- Share effective practices across regions and contribute expertise to Talent Acquisition projects
- Ensure activity meets privacy, employment, accessibility, recruitment, brand and supplier requirements
- Monitor employer brand and labour market developments and recommend improvements
Requirements
What you’ll need- Bachelor’s degree or equivalent professional experience
- Demonstrated experience in employer brand, recruitment marketing, talent attraction, marketing or Talent Acquisition
- Experience planning and executing multi-channel campaigns across multiple countries, regions or talent segments
- Experience building talent communities for recurring or high-volume talent groups
- Strong understanding of recruitment funnels, candidate behavior, audience segmentation, content development and campaign measurement
- Working knowledge of careers sites, social media, CRM or talent community platforms, analytics tools and applicant tracking systems
- Comfort using AI-enabled tools in line with company policy
- Strong storytelling and creative content skills, including persuasive copywriting, scriptwriting and visual storyboarding across written, audio and video formats
- Understanding of inclusive attraction, accessibility, data privacy and responsible use of candidate data
- Strong program and project management skills
- Data-led and commercially aware, with ability to analyze performance, solve problems, test and continuously improve
- Clear written, verbal and visual communication skills adapted for different audiences, cultures and markets
- Proven ability to partner with Talent Acquisition, Marketing, Communications, HR and business stakeholders
- Flexibility to work across global time zones and travel internationally as needed
- Professional training in relevant areas is a plus
- Languages relevant to Digital Realty’s markets, such as French, German or Dutch, are a plus
- Knowledge of technical, engineering, infrastructure or data center talent markets is advantageous
Benefits
Comp & perks- Highly competitive compensation package
- Excellent benefits
- Supportive and inclusive work environment
- Development opportunities and career growth
- Opportunity to work with people from different business areas
- Opportunity to challenge existing practices and implement ideas