Senior Programmatic Manager

Directive

. Develop and implement comprehensive programmatic strategies .

Posted 11/3/2026full-timeRemote • United StatesSenior💰 $110,000 - $125,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive experience in programmatic media planning, campaign optimization, and driving growth for B2B/SaaS clients. Proven ability to collaborate cross-functionally, manage teams, and provide strategic insights to enhance client performance.

Highest-signal resume keywords

Programmatic Media PlanningDSP Campaign OptimizationPeople ManagementB2B/SaaS Growth StrategiesKPI Establishment and Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Programmatic StrategiesCampaign Performance AnalysisMeasurement FrameworksABM ExperienceClient Growth Optimization

Soft Skills

Cross-CollaborationInterpersonal CommunicationAttention to DetailResults-Oriented Mindset

Tools & Technologies

The Trade Desk (TTD)NexxenDV360ZoomSlack

Industry Keywords

Programmatic AdvertisingAd TechB2BSaaSCampaign Management

About the role

Key responsibilities & impact

Develop and implement comprehensive programmatic strategies
Expand programmatic service offerings and drive the department's strategic vision
Collaborate with cross-functional teams to align programmatic initiatives with business objectives
Establish KPIs and analyze campaign performance
Provide insights and recommendations for optimization and client growth
Manage relationships with programmatic partners, vendors, and platforms
Act as a thought leader and share industry knowledge and insights
Support programmatic new business pitches, audits, and presentations
Operate virtually from a home office using Zoom, Slack, and other productivity tools

Requirements

What you’ll need

7+ years of proven experience in programmatic roles at publishers, advertising agencies, or ad tech companies
2+ years of demonstrated people management experience
Experience driving programmatic growth across B2B/SaaS clients with budgets over $50k/month
Strong understanding of how programmatic and other paid and organic channels work together to surpass client KPIs
Proven track record in programmatic media planning and building measurement frameworks
Recent hands-on expertise building and optimizing campaigns in DSPs; preference for TTD, Nexxen, and DV360
ABM experience
Experience supporting programmatic new business pitches, including audits and presentations
Ability to provide clear POVs and programmatic subject matter expertise
Strong cross-collaboration, interpersonal, and communication abilities
Solid analytical ability and exceptional attention to detail
Results-oriented mindset and ability to balance multiple projects
Must permanently reside in the United States for this role
Must have established and current work authorization in the United States
Ability to operate a laptop, software platforms, and office productivity tools
Reliable internet access and a professional background
Ability to remain stationary for extended periods and interpret written and verbal communication

Benefits

Comp & perks

Medical, dental, vision plans, disability, and life insurance coverage for you and your family
100% employer-paid plan for you and 50% employer contribution for dependents
Access to certified therapists through Spring Health
Headspace membership
Gympass
Unlimited PTO (2-week minimum)
Paid Company Holidays
Your Birthday Off
End of Year Recharge (Closed December 24 - January 1)
Paid Parental Leave
Traditional and Roth 401(k) with a 3% company match
Annual bonus based on tenure, scaling in total amount over time
Annual Anniversary Trip with peers and executive leadership
Remote-first work from a home office
PC or Mac available
Global opportunities where established businesses, including Canada, Mexico, and the UK, subject to work authorization and permanent residence