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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in positioning technical products for diverse buyer types, leveraging knowledge of architecture, APIs, SDKs, and distributed systems. Proficient in utilizing AI tools for automation and decision-making while effectively collaborating across Product, Engineering, Sales, and Partnerships.
Highest-signal resume keywords
Technical Product PositioningSales Enablement Asset CreationAI Tools ProficiencyMarket Research AnalysisCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Architecture KnowledgeAPI UnderstandingSDK DevelopmentNetworking ExpertiseDistributed Systems KnowledgeMarket PositioningSales Narrative WritingLaunch ManagementCategory DefinitionDocumentation Skills
Soft Skills
Communication SkillsAdaptabilityStrategic ThinkingCollaborationProblem-Solving
Tools & Technologies
AI ToolsSales Enablement ToolsCustomer Interview TechniquesWin/Loss AnalysisDemo Storyline Development
Industry Keywords
Edge ComputingIoTInfrastructureData PlatformsPublic SectorDefense ExposureFedRAMPATO ProcessesProcurement CyclesDeveloper Marketing
Tech Stack
Tools & technologiesCloudDistributed SystemsIoT
About the role
Key responsibilities & impact- Own the narrative for Ditto’s Edge Sync Platform and explain why edge-native architecture wins
- Build positioning and messaging frameworks for the Ditto Edge SDK, Ditto Cloud, Ditto Server, Ditto Propagate, and Ditto Apps
- Run go-to-market activities end to end for every launch, including tiering, positioning, pricing and packaging input, assets, enablement, and 90-day measurement
- Adapt the platform story for B2C, B2B, and B2G buyers with audience-specific proof points, objections, and procurement considerations
- Equip Sales and Solutions Engineering with pitch narratives, battlecards, demo storylines, and objection handling
- Track usage of sales enablement assets in real deals
- Monitor competitors, alternatives, and adjacent technologies and inform positioning and roadmap discussions
- Collaborate with Product, Engineering, Sales, and Partnerships; report to the Head of Marketing
Requirements
What you’ll need- Experience positioning a technical product for more than one kind of buyer, with demonstrable before-and-after results
- Ability to write for technical audiences, sales, and the broader market
- Knowledge of architecture, APIs, SDKs, networking, and distributed systems
- Experience using primary research, including customer interviews, win/loss calls, and recorded sales conversations
- Ability to run launches across Product, Engineering, Sales, Support, and Partnerships without managing those teams
- Proficiency with current AI tools and models for automation, ideation, asset creation, and decision-making
- Developer marketing experience, including documentation, SDK onboarding, and developer community channels (nice to have)
- Background in infrastructure, data platforms, mobile tech, edge computing, or IoT (nice to have)
- Experience defining a category before buyers had framed the problem (nice to have)
- Design experience across product and marketing (nice to have)
- Public-sector or defense exposure, including program offices, primes, FedRAMP or ATO processes, and procurement cycles (nice to have)
Benefits
Comp & perks- Meaningful equity
- Health insurance
- Dental insurance
- Vision insurance
- Life insurance
- Disability insurance
- 401(k)
- Flexible spending accounts
- Flexible time off
- Remote work
- Atlanta office available as a place to work or meet teammates
