Divina Vaga Consultoria

Marketing

• Plan and execute PEX.ARQ’s content calendar for Instagram, LinkedIn, YouTube, and TikTok
• Collaborate with the team to define the editorial direction and priority topics
• Use the PEX.ARQ platform on a daily basis to create content based on real studies
• Turn studies of land plots, towers, floor plans, and financial results into relevant content
• Create educational content related to real estate feasibility and development
• Explain financial concepts related to real estate development, such as Gross Sales Value (GSV), construction costs, land costs, margins, and returns
• Develop scripts for different content formats
• Record videos and content for social media
• Produce and publish posts, carousels, and videos
• Create briefs for the Video Editor
• Track reach, engagement, follower growth, and lead-generation metrics
• Analyze content performance and adjust the editorial direction based on the data
• Support feature launches, product updates, and campaigns through organic content
• Help strengthen PEX.ARQ’s authority in the technology, architecture, engineering, and real estate sectors

Organic Marketing Manager