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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B/B2C sales and advertising, with a strong ability to build long-term client relationships and exceed revenue targets. Proficient in developing commercial proposals, pitching advertising solutions, and managing a sales pipeline effectively.
Highest-signal resume keywords
B2B/B2C Sales ExperienceAdvertising Solutions DevelopmentPresentation And Pitching SkillsNegotiation SkillsRelationship-Building
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Pipeline ManagementRevenue Target AchievementCommercial Proposal DevelopmentMarket Trend AnalysisUpselling And Cross-Selling
Soft Skills
Proactive ApproachStrong CommunicationOrganizational SkillsResilienceSelf-Motivation
Industry Keywords
SME AdvertisingMedia SalesClient Relationship ManagementBusiness DevelopmentCustomer Experience
About the role
Key responsibilities & impact- Manage and grow a portfolio of local SME advertising customers across the region
- Proactively identify and secure new business opportunities and build a pipeline of prospective clients
- Conduct three face-to-face and virtual customer meetings per week
- Understand client objectives and recommend effective advertising solutions
- Pitch and present advertising proposals to business owners and key decision-makers
- Develop commercial proposals and negotiate opportunities through to close
- Drive revenue through upselling, cross-selling and introducing new advertising products and solutions
- Build long-term client relationships as a trusted advertising partner
- Achieve and exceed monthly, quarterly and annual revenue targets
- Maintain an accurate sales pipeline and progress opportunities through the sales cycle
- Prospect through networking, referrals, outbound activity and local market knowledge
- Monitor market trends and competitor activity
- Collaborate with internal teams to ensure campaign delivery and customer experience
- Provide updates on pipeline, revenue performance and future opportunities
Requirements
What you’ll need- Proven experience in b2b/b2c sales, advertising, media sales or a similar commercial environment
- A strong track record of winning new business and delivering against revenue targets
- Confident communicating with SME owners, senior decision-makers and stakeholders
- Excellent presentation, pitching and negotiation skills
- A proactive, target-driven approach with a genuine appetite for winning new business
- Strong relationship-building skills and the ability to turn prospects into long-term customers
- Commercially minded, with the ability to understand customer needs and translate them into compelling advertising solutions
- Highly organised, self-motivated and comfortable managing your own diary, pipeline and regional territory
- A resilient and persistent approach to sales, with the ability to identify opportunities and close deals
- Must have access to your own car
Benefits
Comp & perks- 25 days’ holiday (increasing by 1 per year up to a total of 30)
- Pension plan and life cover
- Discounts on online shopping, dining cards and vouchers
- Access to Employee Assistance Programme
- Onsite gym
- Subsidised canteen
- Onsite nurse and GP clinics