Senior Lifecycle Marketing Manager

. Own and build lifecycle campaigns across Docker's Container and AI Platform products for end users and admins .

Posted 9/25/2026full-timeRemote • Canada, United StatesSenior💰 CA$160,300 - CA$229,000 per yearWebsite

Tools & technologies

CloudDockerSQL

Key responsibilities & impact

Own and build lifecycle campaigns across Docker's Container and AI Platform products for end users and admins
Create email and in-product messaging programs, including for Sandboxes and AI Governance
Design and run large-scale programmatic sends to a user base in the tens of millions
Build and operate automated first-touch flows for PQLs and inbound leads
Stand up automated renewal outreach with renewals stakeholders
Partner with data and growth engineering to obtain and validate usage signals
Manage suppression lists and contact governance rules
Execute pre-send QA and live proofs, monitor launches, and troubleshoot broken data syncs
Translate technical product usage and adoption signals into useful developer- and admin-focused messaging
Turn priorities into a sequenced build queue and roadmap
Coordinate design and agency partners
Own program naming, tracking, and reporting
Report directly to the VP of PLG and collaborate with the lifecycle marketing lead
In the first 30 days, audit existing programs and tooling and calibrate the roadmap
In the first 90 days, ship an owned campaign, contribute to renewal automation, and establish reporting
Within one year, own a mature lifecycle program set, prove measurable impact, and help scale the function

What you’ll need

Background specifically in lifecycle marketing, ideally within a PLG or self-serve motion
Track record of owning campaigns end to end: strategy, build, QA, and send
Experience shipping programs that moved activation, retention, or renewal conversion metrics
Hands-on experience building in Marketo or an equivalent marketing automation platform
Experience with audience builds, program/campaign setup, suppressions, contact governance, pre-send QA, live proofs, and launch monitoring
Ability to validate record-level data and targeting logic with data teams
Ability to translate technical products or raw usage signals into credible messaging for developers or admins
Familiarity with developer ecosystems, cloud infrastructure, or complex multi-product software platforms
Senior-level judgment and independent ownership as an individual contributor
Ability to collaborate with marketing, sales, data, design, agency, BDR, and renewals partners
SQL writing is a plus, not a requirement
Docker does not offer visa sponsorship for this role

Comp & perks

Remote-first work from home
Flexible schedule
Generous PTO
Quarterly Whaleness Days
End-of-year Whaleness break
Home office support
Technology stipend equivalent to US$100 net per month
Annual learning and development stipend for conferences, courses, certifications, and continued learning
16 weeks of paid parental leave after six months of employment
Equity for all full-time employees
Medical benefits
Retirement benefits
Paid holidays
Docker swag