APAC PU Marketing Manager

Dow

. Lead the development and execution of the APAC growth strategy .

Posted 9/28/2026full-timeShanghai • ChinaSeniorLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading market growth strategies and executing innovative commercialization initiatives within the Polyurethanes industry. Proficient in market analysis, strategic planning, and building strong relationships with customers and stakeholders.

Highest-signal resume keywords

Market AnalysisStrategic PlanningBusiness DevelopmentPolyurethanes Industry ExperienceCommunication Skills

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Market AssessmentCompetitive IntelligenceCustomer SegmentationValue Chain AnalysisInnovation Pipeline ManagementMarketing CommunicationsSales ToolkitsDigital MarketingFinancial Target DeliveryPortfolio Decision Making

Soft Skills

CollaborationRelationship BuildingLeadership

Certifications & Qualifications

Bachelor Degree in Chemical EngineeringBachelor Degree in Marketing

Industry Keywords

PolyurethanesSpecialty ChemicalsCommercializationGrowth StrategyCross-Functional Team Leadership

Tech Stack

Tools & technologies

TypeScript

About the role

Key responsibilities & impact

Lead the development and execution of the APAC growth strategy
Collaborate with Sales, TS&D, Product Management, and Business Communication teams
Identify strategic applications
Lead the cross-functional Market Management Team
Accelerate commercialization of innovations
Conduct market assessments, competitive intelligence, customer segmentation, and value chain analyses
Identify growth opportunities and lead portfolio decisions
Manage the innovation pipeline with TS&D
Implement marketing communications, including sales toolkits, digital marketing, customer seminars, and sales/distributor training
Work with Sales and TS&D to deliver short-term and mid- to long-term financial targets
Build relationships with customers, channel partners, and industry stakeholders
Report to the APAC Marketing and Product Director, Polyurethanes

Requirements

What you’ll need

Minimum 8 years of commercial, marketing, business development, or technical experience
Experience within the Polyurethanes industry or related specialty chemicals markets
Demonstrated experience in market analysis, strategic planning, and business growth initiatives
Bachelor degree in Chemical, Engineering, or Marketing-related majors
Strong written and verbal communication skills in English
Domestic and international travel required
Application must be provided in English
No relocation support is available

Benefits

Comp & perks

Equitable and market-competitive base pay and bonus opportunity
Locally relevant incentives
Benefits and programs supporting physical, mental, financial, and social well-being
Competitive retirement program, potentially including company-provided benefits, savings opportunities, financial planning, and educational resources
Employee stock purchase programs (availability varies depending on location)
Student Debt Retirement Savings Match Program (U.S. only)
Medical and life insurance packages
Travel insurance (available in certain countries/locations)
Training and mentoring opportunities
Work experiences, community involvement, and team building
Role-based workplace flexibility
Competitive yearly vacation allowance
Paid time off for new parents, including adoptive and foster parents
Paid time off to care for sick or injured family members
Paid time off to support volunteering and Employee Resource Group participation
Wellbeing Portal
On-site fitness facilities (availability varies depending on location)
Employee discounts for online shopping, cinema tickets, gym memberships, and more
Transportation allowance (availability varies depending on location)
Meal subsidies/vouchers (availability varies depending on location)
Carbon-neutral transportation incentives, such as bike-to-work programs (availability varies depending on location)