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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading B2B marketing strategies, including account-based marketing, demand generation, and partner marketing, while leveraging analytics to drive pipeline growth and revenue retention. Proven ability to manage and mentor diverse marketing teams and execute joint marketing programs with technology partners in a global context.
Highest-signal resume keywords
B2B Marketing ExperienceDemand Generation LeadershipAccount-Based Marketing (ABM)Pipeline Metrics AnalysisPartner/Channel Marketing
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Demand GenerationAccount-Based Marketing (ABM)Campaign ManagementRevenue Attribution ModelsContent ProductionMulti-Channel OrchestrationSales Cycle UnderstandingROI ModelingJoint Marketing ProgramsPerformance Metrics
Soft Skills
Exceptional CommunicationPresentation SkillsInfluencing LeadershipMentoringHigh-Performance Culture Building
Tools & Technologies
CRMMAPPRM SystemsABM PlatformsAI Technology Ecosystems
Industry Keywords
B2B RevenueSales-Led GrowthCloud MarketplacesSaaS AlliancesAI Ecosystems
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Lead Dropbox’s global field and partner marketing organization and drive pipeline growth across its Sales-Led Growth business and strategic partner ecosystem
- Own regional marketing strategy, account-based execution, mid-to-bottom funnel demand engines, and partner marketing for global B2B revenue
- Orchestrate targeted account-based marketing and regional demand generation alongside localized partner programs and co-marketing initiatives with AI technology ecosystems
- Own strategic vision and performance metrics for direct field pipeline and indirect partner-led business globally
- Lead the Integrated Marketing team in designing and deploying mid- and bottom-funnel acquisition campaigns
- Oversee Campaigns team content frameworks and customer marketing initiatives driving post-sale engagement, adoption, brand advocacy, and net revenue retention
- Develop joint marketing programs and value propositions with strategic AI and productivity ecosystem partners
- Oversee marketing strategies through Dropbox distribution networks and cloud marketplaces
- Build and institutionalize Dropbox’s ABM framework, including account selection, tiering, multi-channel orchestration, and tailored campaigns
- Partner with PLG Digital Marketing and Product teams to convert high-usage self-serve accounts into larger agreements
- Align with regional Sales VPs and Alliance organization on territory strategies, partner incentives, target accounts, and outbound cadences
- Oversee regional field events, customer advisory boards, executive roundtables, and industry technology activations
- Manage, mentor, and scale a globally distributed team across Integrated Marketing, Regional Field Marketing, Partner/Channel Marketing, and Campaigns
- Foster a high-performance culture tied to pipeline health and business outcomes
Requirements
What you’ll need- 10+ years of B2B marketing experience with increasing leadership responsibility spanning field marketing, partner/channel marketing, and demand generation
- 5+ years of experience leading, scaling, and managing multi-disciplinary marketing teams, including direct oversight of demand generation, content/creative production, or customer marketing functions
- Proven track record of managing joint marketing programs with major technology platforms, SaaS alliances, or AI ecosystems
- Experience partnering directly with Sales VPs, directors, and external partner leadership in a multi-tiered GTM environment
- Deep understanding of multi-month B2B sales cycles, buying committees, account progression, and revenue attribution models
- Strong analytical orientation with hands-on experience using pipeline metrics, win rates, funnel velocity, and ROI modeling to drive investment decisions
- Preferred: Proven success working within a hybrid B2B model, leveraging product-led metrics (PQLs, active usage) to fuel sales pipelines and partner co-selling
- Preferred: Experience supporting multi-region sales and partner organizations, balancing global consistency with local market nuances
- Preferred: Familiarity with PRM/Partner Relationship Management systems, CRM, MAP, and ABM/intent data platforms
- Preferred: Strong understanding of the modern AI landscape, developer tool ecosystems, and cloud productivity paradigms
- Preferred: Exceptional communication and presentation skills, with the ability to influence internal leadership and external clients/partners
