Senior Physician Marketing Content Specialist

Duke Careers

. Lead and coordinate implementation of promotional ideas and activities supporting comprehensive marketing, communications, and public relations plans .

Posted 10/26/2026full-timeRemote • North Carolina • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and implementing marketing and communication strategies, with strong capabilities in writing, media relations, and trend analysis. Proficient in managing promotional activities and fostering relationships with external contacts to enhance organizational visibility.

Highest-signal resume keywords

Bachelor's Degree In MarketingStrong Writing SkillsMedia RelationsTrend AnalysisSocial Media Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Promotional Program DevelopmentMarketing Tactics CoordinationAdvertising PrinciplesCommunication Tool ProductionWeb Page Maintenance

Soft Skills

Customer ServiceVerbal CommunicationRelationship Building

Tools & Technologies

Social Media ToolsWeb Technologies

Industry Keywords

MarketingPublic RelationsCommunicationsMass-Media Publication

About the role

Key responsibilities & impact

Lead and coordinate implementation of promotional ideas and activities supporting comprehensive marketing, communications, and public relations plans
Develop and implement promotional ideas and activities and coordinate staff for maximum effectiveness
Foster positive relationships with external contacts
Obtain, analyze, and prepare promotional and informational items for mass-media publication and circulation
Represent DUHS to local, national, and international media
Develop and plan promotional programs through a variety of media
Coordinate corporate communication strategy, planning, and implementation
Write, produce, and distribute communication tools
Provide communication support for special events and DUHS initiatives
Monitor and evaluate communication effectiveness, investigate trends, and recommend improvements
Represent assigned programs and serve on committees as needed
Oversee marketing and public relations projects
Write, edit, and coordinate marketing tactics, including brochures, on-hold messaging, promotional materials, and products
Execute collateral marketing materials production and service-line marketing activities
Oversee logistics and processing of print and broadcast advertising placements
Develop, edit, and maintain assigned DUHS web pages
Monitor DUHS social media sites and tools and maintain interactive, informative content flow with patients and consumers
Prepare progress reports, trend analyses, recommendations, and conclusions
Coordinate DUHS media relations, including interviews and proactive media-relations activities
Perform other related duties incidental to the work described

Requirements

What you’ll need

Bachelor's degree in Marketing, Journalism, Business or related field is required
Two years of directly related experience is required
Strong writing skills
Understanding of and ability to interface with websites, social media tools, and other technologies
Understanding of advertising and principles of marketing
Strong written and verbal communication skills
Trend analysis
Customer service

Benefits

Comp & perks

Equal opportunity employment commitment
Reasonable accommodation information and provision
Collaborative, innovative, creative, and inclusive community values