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Growth Marketing Associate
Dun & Bradstreet. Support paid social strategy for designated client campaigns, including audience targeting, channel recommendations, campaign objectives, budgets, and success metrics.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in paid social strategy, campaign management, and performance optimization, with strong analytical skills to interpret data and recommend actionable insights. Proficient in collaborating with cross-functional teams to align client goals with effective marketing plans.
Highest-signal resume keywords
Paid Social StrategyCampaign ManagementAnalytical SkillsClient CommunicationProject Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital MarketingAudience TargetingCampaign MeasurementOptimizationKPI DevelopmentCreative FormatsBudget ManagementPerformance ReportingGrowth MarketingMedia Planning
Soft Skills
Strong CommunicationOrganizational SkillsProblem-SolvingAttention to DetailCuriosity
Tools & Technologies
Social Advertising PlatformsSalesforceAnalytics DashboardsProject Management ToolsMicrosoft Office Suite
Industry Keywords
Campaign ObjectivesSuccess MetricsClient EngagementCreative Best PracticesAudience Trends
About the role
Key responsibilities & impact- Support paid social strategy for designated client campaigns, including audience targeting, channel recommendations, campaign objectives, budgets, and success metrics.
- Coordinate campaign setup and delivery across paid social platforms and related digital channels, aligning creative, copy, tracking, targeting, and timing with approved strategy.
- Partner with Sales and client-facing teams to translate client goals and campaign briefs into actionable paid social and growth marketing plans.
- Monitor campaign pacing and performance, identify optimization opportunities, and recommend adjustments to audiences, creative, placements, budgets, and calls to action.
- Prepare campaign updates and performance reports connecting results to client objectives and recommended next steps.
- Participate in client calls to review strategy, communicate campaign performance, share insights, and support renewal or expansion conversations.
- Coordinate with creative, editorial, analytics, technology, and operations teams to launch campaigns accurately and resolve delivery issues.
- Maintain campaign documentation, platform requirements, timelines, and reporting inputs across client accounts.
- Stay current on paid social platform changes, audience trends, creative best practices, and testing opportunities.
Requirements
What you’ll need- Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field.
- Minimum of 2 years of experience in paid social, digital marketing, growth marketing, media, campaign management, or a related field.
- Experience supporting client campaigns across paid social platforms, with an understanding of targeting, placements, budgets, pacing, creative formats, and optimization.
- Ability to translate campaign goals into clear channel strategies, KPIs, testing plans, and performance recommendations.
- Working knowledge of campaign measurement, including reach, engagement, traffic, conversion, cost efficiency, and return on investment.
- Strong analytical skills, with the ability to interpret campaign data, identify trends, and explain results in clear, practical language.
- Strong written and verbal communication skills, with the ability to engage effectively with clients, colleagues, and leadership.
- Highly organized with strong project management, time management, and attention to detail across concurrent client campaigns.
- Experience with social advertising platforms, Salesforce, analytics dashboards, and project management tools are preferred.
- Ability to document campaign processes and evaluate them for effectiveness, consistency, and efficiency.
- Proficiency in Microsoft Office Suite.
- Ownership mindset, problem-solving ability, curiosity, proactivity, and willingness to collaborate.
- Continuous growth mindset and willingness to keep learning through courses, programs, and relationships with stakeholders, experts, colleagues, and mentors.
- Where applicable, fluency in English and languages relevant to the working market.
- Ability to sit, speak, and operate a telephone and/or computer for long periods of time.
- Ability to handle pressure, stressful conditions, and conflict resolution.
- Ability to work day, evening, and/or weekend hours as needed.
Benefits
Comp & perks- Generous paid time off in your first year, increasing with tenure.
- Up to 16 weeks 100% paid parental leave after one year of employment.
- Paid sick time to care for yourself or family members.
- Education assistance and extensive training resources.
- Do Good Program: Paid volunteer days & donation matching.
- Competitive 401k with company matching.
- Health & wellness benefits, including discounted Wellhub membership rates.
- Medical, dental & vision insurance for you, spouse/partner & dependents.