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Marketing Operations Associate
Dun & Bradstreet. Assist in the execution of digital marketing campaigns across email, web, and social platforms.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in executing digital marketing campaigns across various platforms, with a strong focus on marketing automation, CRM systems, and data integrity. Proficient in lead management and campaign enablement, ensuring compliance with data governance standards.
Highest-signal resume keywords
Digital Marketing Campaign ExecutionCRM Systems ExperienceMarketing Automation PlatformsLead ManagementData Governance Compliance
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital MarketingLead ManagementCampaign EnablementData EntryData Quality ChecksCustomer SegmentationReportingDashboard CreationProcess DocumentationOperational Playbooks
Soft Skills
Organizational SkillsPlanning SkillsTime ManagementConflict ResolutionAbility to Handle Pressure
Tools & Technologies
SalesforceHubSpotMarketoEloquaMicrosoft Office Suite
Industry Keywords
Marketing OperationsDigital TacticsCustomer Marketing ActivitiesVendor CoordinationMarketing Contracts
About the role
Key responsibilities & impact- Assist in the execution of digital marketing campaigns across email, web, and social platforms.
- Support marketing automation workflows and help maintain lead scoring models.
- Help maintain customer segmentation data for targeted campaigns.
- Assist with lead and pipeline development processes, including data entry and quality checks.
- Monitor campaign performance and contribute to reporting and dashboard creation.
- Ensure data accuracy and integrity within CRM and marketing systems.
- Support compliance procedures by following data governance and privacy standards.
- Provide operational support for marketing technology tools and assist with troubleshooting.
- Contribute to process documentation and operational playbooks.
- Help coordinate vendor activities and track marketing-related contracts and budgets.
Requirements
What you’ll need- Bachelor's degree in Marketing, Business, Communications, or related field.
- 2+ years of experience in marketing operations or related roles.
- Experience developing and executing integrated marketing campaigns and customer marketing activities using digital tactics, events, webinars and emails as well as content creation.
- Basic understanding of lead management and campaign enablement.
- Excellent organizational, planning, and time management skills.
- Experience with CRM systems (e.g., Salesforce).
- Familiarity with marketing automation platforms (e.g., HubSpot, Marketo, Eloqua).
- Proficiency in Microsoft Office Suite skills.
- Where applicable, fluency in English and languages relevant to the working market.
- Ability to sit, speak and operate telephone and/or computer for long periods of time.
- Ability to handle pressure, stressful conditions, and conflict resolution.
- Ability to work day, evening and/or weekend hours as needed.
Benefits
Comp & perks- Generous paid time off in your first year, increasing with tenure.
- Up to 16 weeks 100% paid parental leave after one year of employment.
- Paid sick time to care for yourself or family members.
- Education assistance and extensive training resources.
- Do Good Program: Paid volunteer days & donation matching.
- Competitive 401k with company matching.
- Health & wellness benefits, including discounted Wellhub membership rates.
- Medical, dental & vision insurance for you, spouse/partner & dependents.