Product Manager – GTM

Dun & Bradstreet

. Lead the strategy, planning, and execution of launch and post-launch activities for D&B’s software partnerships and industry vertical practices.

Posted 9/21/2026full-timeFlorham Park • New Jersey • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B Go-To-Market strategies, including market analysis, positioning, and sales enablement, while effectively collaborating with cross-functional teams to drive product launches and customer success.

Highest-signal resume keywords

B2B Go-To-Market ExpertiseMarket ResearchProject ManagementAnalytical CapabilitiesAI Tools Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data AnalyticsGTM Plan ExecutionCompetitive AnalysisCustomer Needs AssessmentSales ActivationPricing StrategyMarket SegmentationPost-Sale SuccessSolutions ConsultingProduct Management

Soft Skills

Results-OrientedMultitaskingCollaborationCommunicationStakeholder Management

Tools & Technologies

AI ToolsSales Enablement ToolsMarket Synthesis ToolsScenario Modelling Tools

Certifications & Qualifications

Bachelor's DegreeMaster's Degree

Industry Keywords

B2BSoftware PartnershipsProduct LaunchCustomer SuccessCommercial Lifecycle

About the role

Key responsibilities & impact

Lead the strategy, planning, and execution of launch and post-launch activities for D&B’s software partnerships and industry vertical practices.
Develop and execute repeatable go-to-market plans, including target market analysis, positioning, messaging, sales activation, and pricing strategies.
Collaborate with Sales Enablement, Product Marketing, and Partner/Industry Practice leaders to create presentations, demos, and training.
Ensure sales, marketing, customer support, and other cross-functional teams are prepared for launches.
Work with product development, sales, and customer success teams to align products with customer needs and market trends.
Collaborate with marketing teams on campaigns and content that drive product awareness and demand.
Equip sales teams with tools and information to sell products effectively.
Monitor and analyze partner launch and marketing campaign performance.
Gather sales and customer feedback to refine GTM strategies.
Conduct competitive analysis and adjust strategies based on market trends.
Gather post-launch customer insights to identify improvements and additional revenue opportunities.
Act as the voice of the customer within the organization.
Coordinate pricing, finance, commercial operations, and legal teams for launches.
Collaborate with European team members across varying time zones to support global business needs.

Requirements

What you’ll need

Bachelor's Degree Required.
Master's Degree Preferred.
At least 5 years’ experience in B2B pre-sales, solutions consulting, product management, or project management on data analytics products/industry.
B2B go-to-market expertise, including designing and executing GTM motions across segmentation, positioning, sales enablement, post-sale success, and retention.
Experience designing and executing GTM plans across the commercial lifecycle.
Proficiency using AI tools for GTM content, market synthesis, and scenario modelling, with commercial judgment.
Strong understanding of market research, competitive analysis, and customer needs assessment.
Proven track record of managing partner product launches and go-to-market strategies.
Analytical capabilities to assess market performance and adjust strategies accordingly.
Results-oriented ability to multitask and prioritize.
Excellent project management skills, including managing multiple stakeholders and deadlines.

Benefits

Comp & perks

Generous paid time off in your first year, increasing with tenure.
Up to 16 weeks 100% paid parental leave after one year of employment.
Paid sick time to care for yourself or family members.
Education assistance and extensive training resources.
Do Good Program: Paid volunteer days & donation matching.
Competitive 401k with company matching.
Health & wellness benefits, including discounted Wellhub membership rates.
Medical, dental & vision insurance for you, spouse/partner & dependents.