Senior Manager, Influencer Marketing, Community

E.L.F. BEAUTY

. Lead influencer and creator strategy across major product launches, evergreen priorities, campaigns and key brand moments .

Posted 9/21/2026full-timeBeverly Hills • California • United StatesSenior💰 $110,000 - $140,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing influencer marketing strategies, managing creator partnerships, and analyzing program performance. Strong ability to lead cross-functional teams and build relationships with creators and talent partners in the beauty and lifestyle sectors.

Highest-signal resume keywords

Influencer Marketing StrategyCreator Partnerships ManagementSocial Media InsightsProject ManagementAnalytical Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Influencer MarketingCreator Affiliate ProgramsCampaign DevelopmentPerformance AnalysisRelationship Management

Soft Skills

Strong CommunicationRelationship-BuildingLeadershipProactive Problem-SolvingTeam Development

Certifications & Qualifications

Bachelor's Degree in MarketingBachelor's Degree in CommunicationsBachelor's Degree in Public Relations

Industry Keywords

Beauty IndustryLifestyle MarketingSocial PlatformsEmerging TalentCultural Insights

About the role

Key responsibilities & impact

Lead influencer and creator strategy across major product launches, evergreen priorities, campaigns and key brand moments
Translate brand and business priorities into creator strategies across organic, gifting, creator affiliate, partnerships and community-driven activations
Lead influencer programs from strategy through execution, including creator selection, relationship management and program delivery
Build and maintain relationships with priority creators, managers and talent partners
Lead creator affiliate and partnership strategies using organic and performance insights
Develop creator and community strategies across events, product testing, early access and other brand experiences
Lead influencer strategy for priority global markets and launches with regional teams and agency partners
Analyze influencer program performance and translate results, creator behavior and cultural insights into recommendations
Monitor creator landscape, emerging talent, platform behavior, beauty trends and cultural moments
Partner with Brand, Social, Growth, E-commerce, Communications, Creative and Operations teams
Develop the team and junior talent
Report to the Associate Director, Influencer Marketing & Community

Requirements

What you’ll need

Bachelor's degree in Marketing, Communications, Public Relations or other related field
5-7 years of experience in influencer marketing, creator partnerships, social media, PR or brand marketing; beauty or lifestyle experience preferred
Experience developing and leading influencer strategies across major launches, campaigns or brand initiatives
Experience across organic influencer marketing, gifting, creator affiliate and paid creator partnerships
Strong understanding of social platforms, creator behavior, emerging talent and the evolving influencer landscape
Experience managing creator and talent relationships, including outreach, negotiation and ongoing relationship development
Experience working cross-functionally across marketing, creative, social, growth and other partner teams
Strong strategic instincts and ability to translate broader objectives into clear strategies and recommendations
Strong relationship-building skills with creators, talent representatives and external partners
Ability to independently lead complex programs and make sound decisions
Strong analytical skills using performance and qualitative insights to inform strategy
Strong project management skills and ability to manage multiple priorities
Strong cross-functional leadership and communication skills
Proactive, resourceful and solutions-oriented approach with a high standard for execution
Strong people management skills and interest in developing junior talent

Benefits

Comp & perks

Annual company-based performance bonus, with eligibility to earn up to 200% of target bonus when company performance exceeds defined goals
Equity
Medical insurance
Dental insurance
Vision insurance
Retirement savings plan
Gender neutral parental leave
Unlimited paid time off
Flexible time off
Year-round half-day Fridays
Hybrid 3 day in office, 2 day at home work environment