Director, Marketing Technology – Transformation

Early Warning

. Own and maintain Marketing’s multi-year MarTech technology roadmap across Zelle, Paze, Certos, and shared Marketing functions .

Posted 10/20/2026full-timeUnited StatesLead💰 $186,000 - $220,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and managing multi-year MarTech roadmaps, leading process improvements, and implementing AI-enabled solutions while ensuring compliance with security and governance standards. Proven ability to communicate complex technology strategies and recommendations to senior leadership and cross-functional teams.

Highest-signal resume keywords

Marketing Technology ManagementProcess Improvement LeadershipBusiness Case DevelopmentAI and Automation ImplementationCross-Functional Team Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing AutomationSolutions ArchitectureProcess ImprovementChange ManagementAgile DeliveryInvestment Case DevelopmentTechnology EvaluationCRM SolutionsCampaign AttributionGenerative AI

Soft Skills

Effective CommunicationPresentation SkillsDecision-MakingCollaborationAlignment Across Functions

Tools & Technologies

ZellePazeCertosAI-Enabled WorkflowsSelf-Service CapabilitiesAutomation ToolsVendor Management ToolsData PlatformsCRM PlatformsPerformance Metrics

Certifications & Qualifications

Product Management CertificationProcess Improvement CertificationChange Management CertificationAgile Delivery Certification

Industry Keywords

MarTechEnterprise TransformationRegulated EnvironmentHigh-Control EnvironmentTechnology RoadmapBusiness OutcomesRisk ReductionCapacity CreationCycle-Time ImprovementCompliance Standards

About the role

Key responsibilities & impact

Own and maintain Marketing’s multi-year MarTech technology roadmap across Zelle, Paze, Certos, and shared Marketing functions
Set priorities for technology improvements using a network-first approach
Recommend whether to improve, integrate, build, purchase, or retire technology
Develop business cases and funding recommendations and present recommendations and tradeoffs to senior leaders
Work with Technology, Data, and Sales Operations to deliver platforms and solutions for CRM, brand health, and campaign attribution initiatives
Lead process-improvement efforts affecting speed, capacity, quality, cost, or risk
Map and redesign end-to-end processes using automation, AI, reusable components, and self-service capabilities
Establish reusable processes, standards, platforms, and self-service capabilities across brands
Define transformation success measures and track adoption, capacity creation, cycle-time improvement, cost savings, risk reduction, and other business outcomes
Identify, prototype, and lead delivery of automations, AI-enabled workflows, integrations, and lightweight tools
Partner with Legal, Risk, Technology, and enterprise AI teams through solution discovery, testing, release, adoption, and iteration
Lead Marketing’s contribution to Early Warning’s AI-native ambition
Serve as Marketing’s lead for marketing technology and process transformation
Identify and prioritize practical uses of AI and automation
Ensure new capabilities meet security, privacy, legal, and governance requirements
Establish common approaches, tools, and training for responsible AI use by marketers
Manage technology and vendor relationships, including evaluation, selection, performance, cost, and ongoing value
Perform other related duties as assigned

Requirements

What you’ll need

Bachelor's degree or equivalent combination of education and relevant experience
Typically 12 or more years of experience, or demonstrated portfolio consistent with the experience required, in marketing technology, marketing automation, product management, solutions architecture, process improvement, or related disciplines
Experience developing multi-year strategies, roadmaps, investment cases, and executive recommendations for complex technology or transformation portfolios
Ability to develop business cases, evaluate technology investments, manage vendors, and communicate recommendations to senior leaders
Leadership of complex, cross-functional teams and enterprise transformation initiatives
Ability to establish alignment across functions and drive decisions without relying solely on formal authority
Effective communication and presentation skills
Ability to translate complex technology and transformation topics into clear business implications, investment choices, risks, and recommendations
Ability to work in the United States for any employer at the date of hire
Product-management, process-improvement, change-management, architecture, or agile delivery training or certification preferred
Experience modernizing marketing technology or operations in a regulated, high-control, or complex enterprise environment preferred
Demonstrated use of generative AI, decision automation, or intelligent workflow tools preferred

Benefits

Comp & perks

Competitive medical (PPO/HDHP), dental, and vision plans
Company contributions to Health Savings Account (HSA)
Flexible spending accounts (FSA) for commuting, health, and dependent care expenses
401(k) retirement plan with a 100% Company Safe Harbor Match on the first 6% deferral immediately upon eligibility
Flexible Time Off for Exempt (salaried) employees
Generous PTO for Non-Exempt (hourly) employees
11 paid company holidays
Paid volunteer day
12 weeks of Paid Parental Leave
Maven Family Planning support, including egg freezing, fertility, adoption, surrogacy, pregnancy, postpartum, early pediatrics, and returning to work
Additional benefits available through the company Benefits page