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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in global category strategies for media, creative, public relations, digital, and experiential agency services, with strong capabilities in procurement, strategic sourcing, and supplier performance management. Proven ability to build relationships with senior Marketing stakeholders and lead cross-functional implementation and change management initiatives.
Highest-signal resume keywords
Global Category Strategy OwnershipEnd-to-End Sourcing InitiativesAgency Relationship ManagementAnalytical and Financial SkillsProfessional Certification in Procurement
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Strategic SourcingCategory ManagementNegotiationContractingSupplier Performance ManagementMarket AnalysisCommercial ArrangementsData AnalysisProject ManagementPerformance Measurement
Soft Skills
Communication SkillsRelationship BuildingInfluencing DecisionsProblem SolvingChange Management
Certifications & Qualifications
Professional Certification in ProcurementProfessional Certification in Supply ChainProfessional Certification in Project ManagementProfessional Certification in Marketing
Industry Keywords
Media Agency RelationshipsCreative Agency ReviewsPublic Relations Agency ManagementExperiential MarketingB2B MarketingAgency GovernancePerformance ScorecardsSupplier Development PlansRate CardsProduction Markups
About the role
Key responsibilities & impact- Own global category strategies for media, creative, public relations, digital and experiential agency services
- Establish global frameworks while partnering with regional Procurement and Marketing teams on local requirements, sourcing execution, implementation and adoption
- Maintain a global view of agency spend, demand, contracts, capabilities, geographic coverage and performance
- Evaluate agency operating models and recommend the right model based on business needs
- Lead complex agency reviews, requests for proposal, supplier evaluations, negotiations, contracting, implementation and benefits realization
- Develop business requirements, scopes of work, evaluation criteria and commercial models
- Assess fees, rate cards, staffing plans, production markups, incentives, pass-through costs, media buying economics, data access, measurement, audit rights and transparency provisions
- Negotiate pricing, service levels, intellectual property and usage rights, data and measurement provisions, cancellation terms, audit rights and other commercial protections
- Build trusted relationships with Marketing leaders and provide agency-market insights and executive-ready recommendations
- Constructively challenge briefs, scopes and agency recommendations to improve competition, transparency, accountability and outcomes
- Own supplier strategy and governance for key agencies through performance reviews, scorecards, issue resolution and improvement plans
- Use spend, rate, scope, utilization and performance data to identify opportunities and validate savings and cost avoidance with Finance
- Lead cross-functional implementation and change management following agency selections, operating-model changes and contract transitions
- Drive adoption of procurement policies, systems and contracting standards, and escalate material risks, resource constraints and decisions
Requirements
What you’ll need- Bachelor’s degree in Business, Supply Chain, Procurement, Marketing, Communications, Finance or a related discipline
- 7 years of experience in procurement, strategic sourcing, category management, marketing operations or agency commercial management, with progressive responsibility in a global or matrixed organization
- Experience owning category strategies and leading end-to-end sourcing initiatives, including market analysis, competitive bidding, negotiation, contracting, implementation and supplier performance management
- Experience sourcing and managing commercial arrangements for marketing agency services across at least two of the following areas: media, creative, public relations, digital or experiential agencies
- Experience building relationships with senior Marketing stakeholders and influencing decisions across business, creative and control functions
- Strong analytical, financial, project-management and communication skills
- Experience supporting business-to-business or account-based marketing, including targeted-account strategies, integrated campaigns, sales alignment, agency delivery models and performance measurement
- Experience sourcing experiential marketing, events, activations, trade shows or production services
- Experience with global media agency relationships, media buying economics, measurement, transparency and governance
- Experience with creative, digital and public relations agency reviews and commercial models
- Knowledge of agency scopes, rate cards, staffing plans, production markups, intellectual property and usage rights
- Experience establishing agency rosters, governance routines, performance scorecards and supplier development plans
- Experience working across global brands, business units and regions in a business-to-business environment
- Experience implementing agency selections, including transition planning, onboarding, knowledge transfer, governance and change management
- Professional certification in procurement, supply chain, project management or marketing
Benefits
Comp & perks- Annual bonus pay based on performance, per plan terms
- Comprehensive and market-competitive benefits for associates and their families
- Reasonable accommodation during the application process