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Brand & Marketing Designer
Element451. Own and evolve the Element451 brand design system and quality bar for external-facing work .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in brand design systems, visual storytelling, and motion design, with a strong ability to translate complex concepts into engaging visuals. Proficient in managing multiple projects while collaborating effectively with stakeholders and external partners.
Highest-signal resume keywords
Brand Design ExperienceMotion Design SkillsVisual StorytellingCollaboration With StakeholdersExperience With AI-Assisted Design
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Brand Systems DevelopmentVisual DesignMotion Graphics CreationVideo EditingTemplate Building
Soft Skills
Excellent CommunicationCollaboration SkillsProject Management
Tools & Technologies
FigmaAdobe IllustratorPhotoshopInDesignAfter EffectsPremiere ProHubSpotNotionLottieJitter
Industry Keywords
B2B SaaSBrand RefreshDigital PropertiesVisual IdentityCreative Partner Management
About the role
Key responsibilities & impact- Own and evolve the Element451 brand design system and quality bar for external-facing work
- Build templates, tools, and AI skills that enable teams to create on-brand work
- Partner with product teams on visual product hierarchy across assets
- Own design for the website, social channels, email, and other digital properties
- Serve as the in-house design partner to the web development agency
- Design landing pages and paid creative for campaigns, gated content, and product launches
- Bring product launches to life through product visuals, launch creative, and feature pages
- Translate complex AI and product concepts into diagrams, product shots, and visual stories
- Own the visual design of sales decks and collateral
- Own the visual identity of Engage conference and related events
- Design booth environments, print materials, and swag for industry conferences
- Build and maintain a motion design system
- Create motion graphics, animated product screens, and short-form social video
- Partner with video production teams on graphics packages from concept through final cut
- Measure success through cohesive brand execution, scalable systems, faster production, and clearer AI storytelling
Requirements
What you’ll need- 5 to 10 years of brand or marketing design experience, ideally in B2B SaaS or technology
- A portfolio that shows range, craft, and systems thinking
- Experience building brand systems and templates that scale across channels and teams
- Experience contributing to a rebrand or brand refresh
- Ability to turn complex technical ideas into clear visuals
- Hands-on motion design and short-form video editing skills
- Experience working with developers or web agencies to ship polished pages; coding is not required
- Experience managing outside creative partners
- Comfort with AI-assisted design workflows and good judgment about AI usage
- Ability to manage multiple projects and competing priorities without lowering the bar
- Excellent communication and collaboration skills with stakeholders at every level
- Experience with HubSpot and common CMS platforms is a nice-to-have
- Experience with Notion is a nice-to-have
- Experience with Lottie, Jitter, or Rive is a nice-to-have
- Experience with Frame.io or similar video review tools is a nice-to-have
- Proficiency with Figma, Adobe Illustrator, Photoshop, InDesign, Canva, After Effects, Premiere Pro, PowerPoint, Google Slides, and AI design tools such as Claude, Adobe Firefly, or Midjourney
Benefits
Comp & perks- Medical, dental, and vision
- 401(k) with 4% employer match
- Flexible PTO
- Home office stipend