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CRM Manager
ELEMIS. Partner with the U.S. Director and Global Head of CRM to shape and execute lifecycle and retention initiatives supporting revenue and CLV growth . Act as liaison with Global CRM/Digital teams, sharing U.S. feedback
Posted 9/25/2026full-timeNew York City • New York • United StatesMid-LevelSenior💰 $85,000 - $95,000 per yearWebsite
About the role
Key responsibilities & impact- Partner with the U.S. Director and Global Head of CRM to shape and execute lifecycle and retention initiatives supporting revenue and CLV growth
- Act as liaison with Global CRM/Digital teams, sharing U.S. feedback, performance insights, and customer needs
- Oversee planning and execution of email and SMS campaigns
- Maintain deliverability, list health, segmentation, and personalization best practices
- Drive testing and optimization across creative, cadence, and targeting
- Own CRM KPI dashboards and reporting covering engagement, retention, churn, LTV, and revenue contribution
- Translate CRM data into insights for e-commerce promotions, merchandising, and conversion optimization
- Support budget planning and forecast customer retention and CRM channel performance
- Present findings at monthly and quarterly business reviews
- Lead initiatives increasing repeat purchase, loyalty, and brand advocacy
- Integrate loyalty and CRM programs across digital marketing, e-commerce, and customer service touchpoints
- Refine programs based on data, feedback, and industry best practices
- Collaborate with Digital Marketing, E-commerce, and Brand teams
- Manage and mentor associates/coordinators
Requirements
What you’ll need- Ability to design customer journeys across acquisition, onboarding, engagement, repeat purchase, loyalty, win-back, and churn prevention
- Ability to plan, execute, and govern email and SMS programmes, including campaign calendars, automated journeys, QA, consent, deliverability, list health, and operational best practices
- Ability to define CRM KPIs, build dashboards, forecast channel performance, and turn customer data into commercial recommendations
- Understanding of retention, churn, cohort behaviour, LTV, engagement, and incremental revenue
- Ability to use customer attributes, behaviours, purchase history, engagement signals, and lifecycle stage for segmentation and personalisation
- Ability to create structured testing programmes across creative, offers, audiences, cadence, timing, and journeys
- Ability to form hypotheses, select meaningful success metrics, use control groups where appropriate, and apply test results
- Ability to align global and U.S. stakeholders and influence senior leaders with clear recommendations
- Ability to integrate CRM across e-commerce, digital marketing, brand, and customer service
- Ability to develop junior team members
Benefits
Comp & perks- Hybrid role: three days per week in the NYC office and two days working from home
- Paid Time Off
- 401(K) with 100% match on the first 5%
- Company Holidays
- Paid Parental Leave
- Generous ELEMIS product discount
- Supplemental & Basic Life Insurance
- Dental & Vision
- Commuter benefits
- Additional wellbeing and balance perks