OCE Manager

Eli Lilly and Company

. Lead implementation of Lilly’s Accelerate Reach and Scale vision within Türkiye .

Posted 11/9/2026full-timeRemote • TurkeyMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in brand management and omnichannel engagement strategies, with a strong focus on digital marketing and customer experience optimization. Proven ability to lead cross-functional teams and manage stakeholder relationships while ensuring compliance and governance across digital initiatives.

Highest-signal resume keywords

Brand ManagementDigital Marketing StrategiesProject ManagementCross-Functional Team LeadershipCustomer Engagement Performance Measurement

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingOmnichannel StrategyCustomer Experience PlanningPerformance MeasurementProject Management

Soft Skills

Interpersonal SkillsCommunication SkillsCollaboration SkillsLeadership SkillsOrganizational Skills

Tools & Technologies

BRIXNBESFMCVVPMGCCPON24WhatsAppLilly Play

Certifications & Qualifications

Bachelor's DegreeMBA

Industry Keywords

Healthcare Industry TrendsPatient Journey MappingHealthcare Professional Engagement StrategiesGovernanceCompliance

About the role

Key responsibilities & impact

Lead implementation of Lilly’s Accelerate Reach and Scale vision within Türkiye
Design and deliver integrated customer experience plans with Brand Teams
Embed the PESO framework into brand engagement plans
Drive adoption and optimization of OCE capabilities including BRIX, NBE, SFMC, VVPM, GCCP, ON24, WhatsApp, and Lilly Play
Pilot and scale new capabilities locally with ICH Strategy & Innovation teams
Ensure governance, compliance, and quality standards across digital tools and processes
Coordinate omnichannel tactic delivery with Customer Experience and Digital Execution teams
Track execution progress and reporting through CET and internal trackers
Manage local agency and vendor relationships
Promote reuse and localization of IBU content and assets
Measure customer engagement performance and extract actionable insights with BI&A
Track omnichannel KPIs and implement continuous improvement cycles
Contribute Türkiye’s results, lessons, and best practices to ICH reporting and governance forums
Represent OCE in Türkiye and collaborate with Marketing, Medical, PRA, Communications, and ICH OCE stakeholders
Champion “One Lilly Voice” in customer communications and engagement

Requirements

What you’ll need

Bachelor’s degree
5+ years’ experience in brand management and/or OCE marketing
Strong understanding of digital marketing strategies and innovative solutions
Project management experience
Experience in leading CFT or large teams
Proficient in English
Strong interpersonal, communication, collaboration, leadership, partnership-building, organizational, and adaptability skills
Preferred: MBA or another relevant graduate-level degree
Preferred: Knowledge of digital health, healthcare industry trends, patient journey mapping, and healthcare professional engagement strategies

Benefits

Comp & perks

Equal employment opportunity and nondiscrimination protections
Workplace accommodation support for individuals with disabilities