Senior Influencer Manager – Health/Supplements

embelly

. Overall responsibility for the influencer channel—from positioning and roadmap development to budget allocation .

Posted 10/19/2026full-timeBerlin • GermanySeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in performance-driven influencer marketing, with a strong focus on budget management, data analysis, and strategic collaboration. Capable of building and leading teams while executing scalable processes to enhance customer lifetime value and retention.

Highest-signal resume keywords

Influencer MarketingBudget ManagementData-Driven MindsetTeam LeadershipStrategic Execution

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Customer Acquisition Cost (CAC)Average Order Value (AOV)Customer Lifetime Value (CLV)Return on Ad Spend (ROAS)Performance MarketingRetention MarketingCollaboration NegotiationData AnalysisChannel OwnershipOperational Automation

Soft Skills

GritAmbitionResilience

Industry Keywords

Gut HealthSupplementsInfluencer LandscapeHolistic Growth StrategyCRM

About the role

Key responsibilities & impact

Overall responsibility for the influencer channel—from positioning and roadmap development to budget allocation
Further develop influencer marketing as part of a holistic growth strategy
Identify and leverage synergies with Performance Marketing (Meta), Retention/CRM, and Brand
Work closely with the Performance team and transfer learnings between channels
Develop flagship collaborations, long-term partnerships, offline events, and collaborations with physicians and experts
Manage the channel based on New Customer CAC, AOV, Repurchase Rate, CLV, and profitable ROAS
Make a measurable contribution to Repurchase Rate and CLV while collaborating with the CRM team
Scale the monthly budget quickly and profitably into the six-figure range
Report value contribution clearly and in a data-driven manner to the founder
Take a hands-on approach to scouting, negotiating, and executing collaborations
Gradually build and lead an in-house team
Systematize and automate operations and build scalable processes

Requirements

What you’ll need

4+ years of experience in performance-driven influencer marketing
Ideally, initial experience with independent strategic ownership of a channel
Proven experience independently managing substantial budgets, ideally in the six-figure monthly range
Initial leadership experience is a plus, or a clear willingness and maturity to build and lead a team
Strong data-driven mindset and experience with cohorts, CLV, retention, AOV, and ROAS
Strategic depth combined with strong operational execution
Grit, ambition, and resilience
Well-connected within the influencer/creator landscape
Native-level German
Fluent English
In-depth industry experience in gut health/supplements is helpful but not required
Willingness to quickly develop deep expertise in the industry

Benefits

Comp & perks

Above-market salary with a performance component—including a profitability/performance-based component, not merely a superficial ROAS bonus
Virtual shares (VSOP)
Genuine channel ownership from day one
Opportunity to build your own team
Meaningful work with medically substantiated products
Close collaboration with the founder as well as physicians and experts in medicine, product, and performance marketing
Permanent employment contract