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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and leading marketing strategies for the Motion Control sector, with a strong focus on market intelligence, growth opportunities, and cross-functional collaboration. Proven ability to coach and develop teams while driving commercialization and sustainable growth in complex B2B environments.
Highest-signal resume keywords
Market Strategy DevelopmentLeadership ExperienceGrowth Strategy CommercializationMarket Intelligence CapabilitiesFactory Automation Expertise
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market SizingSegmentationCompetitive AnalysisGo-To-Market StrategyKPI EstablishmentProduct PositioningValue Proposition DevelopmentCustomer Insights TranslationDemand GenerationSales Enablement
Soft Skills
Team LeadershipCollaborationCoachingCommunicationStrategic Thinking
Certifications & Qualifications
Bachelor’s DegreeMBA or Advanced Degree Preferred
Industry Keywords
Motion ControlFactory AutomationB2B MarketsOEMsDistributorsIndustrial TechnologyMarket OpportunitiesCustomer EngagementStrategic Growth ProgramsResource Allocation
About the role
Key responsibilities & impact- Serve as a member of the Motion Control SBU Leadership Team
- Develop and lead the segment marketing strategy for the global Motion Control business
- Identify attractive industries, applications, technologies, and growth opportunities
- Build market intelligence capabilities covering market sizing, segmentation, customer insights, competitive analysis, and emerging trends
- Lead market and growth inputs into SBU strategic planning, priorities, investments, and resource allocation
- Lead go-to-market strategies for new product launches and strategic growth programs
- Guide positioning, value propositions, messaging, and pricing strategies
- Partner with Product Management and Engineering to identify future product and solution opportunities
- Partner with Sales and Marketing Communications on customer engagement, demand generation, sales enablement, and training
- Identify portfolio whitespace, adjacent market opportunities, and potential partnerships or acquisitions
- Establish KPIs and operating rhythms to measure growth and commercialization effectiveness
- Lead, coach, and develop the Motion Control Segment Marketing team
- Collaborate with Sales, Product Management, Engineering, and Marketing Communications to deliver sustainable growth
Requirements
What you’ll need- Bachelor’s degree in Marketing, Business, Engineering, or a related field
- Relevant professional and leadership experience commensurate with the scope and level of the position
- Demonstrated experience developing market strategies and translating market and customer insights into growth opportunities
- Ability to travel up to 50% of the time, domestically and internationally
- Authorized to work in the United States without sponsorship now or in the future
- MBA or other advanced degree preferred
- 10+ years of relevant experience, including at least 2 years in a leadership role preferred
- Experience in factory automation, motion control, or related industrial technology markets preferred
- Experience developing growth strategies and commercializing products or solutions in complex B2B markets preferred
- Understanding of global sales channels, OEMs, distributors, and other routes to market within factory automation preferred
Benefits
Comp & perks- Annual merit review performance rewards
- Medical insurance plans
- Dental coverage
- Vision coverage
- Employee Assistance Program
- 401(k)
- Tuition reimbursement
- Employee resource groups
- Recognition programs
- Flexible time off plans
- Paid parental leave (maternal and paternal)
- Vacation leave
- Holiday leave
- Ongoing career development
- Mentorship, training, and leadership opportunities