Portfolio Marketing Manager

Empower Pharmacy

. Own one to two therapy lines with revenue responsibility in areas such as hormone health, sexual health, aesthetics, and longevity .

Posted 10/13/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in marketing strategy and execution within the healthcare sector, particularly in managing product launches and developing compliant marketing materials. Proficient in project management, competitive analysis, and understanding the nuances of B2B marketing in healthcare.

Highest-signal resume keywords

5+ Years In Marketing3+ Years In Brand/Product MarketingExperience With MLR ReviewExceptional Writing SkillsFluency With AI Tools

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product Launch ManagementMarket ResearchCompetitive AnalysisProject ManagementCopywritingData AnalysisPricing StrategySales Material DevelopmentForecastingRegulatory Compliance

Soft Skills

AdaptabilityDecision-MakingCommunicationCollaborationAttention To Detail

Tools & Technologies

AI ToolsWeb Content Management SystemsCRM SoftwareAnalytics PlatformsMarketing Automation Tools

Industry Keywords

Hormone HealthSexual HealthAestheticsLongevityTelehealthHealthcare MarketingB2B MarketingPharmaceuticalsMedical AffairsWeight Management

About the role

Key responsibilities & impact

Own one to two therapy lines with revenue responsibility in areas such as hormone health, sexual health, aesthetics, and longevity
Run launches end to end from workback plan through post-launch readout
Coordinate Clinical, Pharmacy Operations, Quality, and Regulatory activities and provide go/no-go recommendations
Build provider materials, clinical reference resources, partner announcements, and web content
Manage Medical Affairs, Regulatory, and Legal reviews while keeping materials clear and useful
Track script volume, provider adoption, partner uptake, and reorders; report results and recommend next steps
Implement pricing updates, bundles, and clinic volume tiers across 503A and 503B channels
Monitor competitive pricing across compounders and telehealth platforms
Track margin and partner economics and identify margin erosion, discounting, and pricing risks
Maintain monthly category scorecards covering script volume, provider acquisition and retention, reorder rates, and margin
Build market research, competitive sizing, demand signals, business cases, and forecasts for the formulary roadmap
Gather field intelligence from sales calls, provider conversations, and win/loss notes
Create sales battlecards, objection-handling guides, proof points, and pitch support
Develop partner launch kits, onboarding materials, and ordering resources
Draft compliant copy and claims, complete MLR review, and create reusable pre-cleared language
Maintain accurate, compliant, conversion-focused prescriber- and partner-facing web pages
Report to the Senior Director, Product Marketing and work within established category, pricing, and formulary strategies

Requirements

What you’ll need

5+ years in marketing
At least 3 years in brand, product, or category marketing at a pharma, healthcare, telehealth, or wellness company, or at a healthcare agency
Experience marketing to or through healthcare professionals, providers, clinicians, or B2B buyers
Understanding of how healthcare-professional/B2B marketing differs from consumer marketing
Experience taking work through medical, legal, and regulatory (MLR) review
Track record of completed launches, sales materials used by the field, and campaigns carried from brief to results
Exceptional writing and ability to distill complex clinical and commercial information into clear, concise copy
Disciplined project management across multiple launches, review cycles, and web updates
Fluency with AI for drafting, research, competitive analysis, and managing multiple workstreams, with judgment to validate outputs for accuracy, compliance, and quality
Ability to bring structure to open questions, make sound decisions with available information, and adapt quickly
Experience in listed therapy lines is strongly preferred, including Hormone Replacement, Men’s Health, Women’s Health, Sexual Health, Aesthetics, or Longevity
Weight Management/GLP-1 experience is a plus

Benefits

Comp & perks

Medical coverage
Dental coverage
Vision coverage
Paid time off
401(k) matching
Wellness perks
IV therapy
Compounded medications
Opportunities for growth, leadership, and innovation
Supported professional development