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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing comprehensive marketing strategies, including brand management, digital marketing, and content distribution. Proven ability to leverage AI tools and metrics to drive growth and optimize marketing initiatives.
Highest-signal resume keywords
Marketing Strategy DevelopmentDigital Marketing ExperienceAI Tool Utilization in MarketingContent Production and DistributionTeam Coordination and Leadership
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Brand ManagementCampaign ExecutionDigital MarketingContent CreationPerformance Metrics AnalysisFunnel OptimizationEditorial JudgmentGrowth MetricsInfluencer ManagementRebranding Processes
Soft Skills
Excellent CommunicationRelationship BuildingCuriosityCreativityPrioritization
Tools & Technologies
Generative AI ToolsMarketing AutomationContent Management SystemsSocial Media PlatformsVideo Production Tools
Certifications & Qualifications
Bachelor’s Degree or Equivalent
Industry Keywords
EntrepreneurshipStartup EcosystemScale-UpPerformance MarketingContent Strategy
About the role
Key responsibilities & impact- Define and lead Endeavor Brazil’s marketing strategy, translating strategic direction into plans, campaigns, and tactical initiatives
- Coordinate and develop the marketing team across brand, communications, digital marketing, and content creation
- Create and execute campaigns, branding initiatives, and digital marketing programs
- Develop frameworks, playbooks, research, and case studies co-created with entrepreneurs, ambassadors, and mentors
- Design and manage content distribution across Endeavor and partner channels
- Lead growth initiatives by defining metrics, testing hypotheses, and optimizing acquisition and engagement funnels
- Drive the adoption of AI and agentic tools in marketing by building workflows, automations, and MVPs
- Manage influencer recruitment and relationships
- Work with the Community and Partnerships teams to increase visibility for Big Events, Scale Up, Day 1, and market research initiatives
- Track performance indicators and manage the department’s budget
Requirements
What you’ll need- Bachelor’s degree or equivalent higher education qualification
- Strong marketing experience, including brand/branding, campaigns, and digital marketing
- Experience coordinating people or teams
- Advanced day-to-day use of AI in marketing—including generative tools, automations, and agentic workflows—with a track record of evolving alongside AI
- Experience producing and distributing content, as well as working with growth and performance metrics
- Experience operating content programs with a consistent cadence, strong editorial judgment, and an understanding of funnel, conversion, and attribution metrics
- Ability to set priorities and maintain a single editorial calendar and shared video production queue
- Ability to operate the department’s agentic layer, review outputs, define acceptance criteria, and identify agent failures
- Experience managing delivery, media/performance, PR, and design agencies against goals and scope
- Ability to structure the lead journey, including capture, nurturing, qualification, and handoff
- Ownership of brand consistency and leadership of rebranding processes
- Builder mindset, with the autonomy to execute and turn projects into reality
- Combination of strategic vision, management skills, and creativity
- Curiosity and commitment to continuous learning
- Ability to prioritize in fast-changing, high-demand environments
- Excellent communication skills and the ability to build relationships with senior stakeholders
- Preferred: hands-on experience with social media, reach, engagement, and influencers, with demonstrable results
- Preferred: experience building agents, automations, or MVPs for marketing applications
- Preferred: experience with educational or knowledge-based content
- Preferred: experience in the entrepreneurship, startup, or scale-up ecosystem
- Preferred: experience structuring departments or teams undergoing transformation
- Preferred: advanced English proficiency
Benefits
Comp & perks- Hybrid work model
- Flexible weekly working hours
- Bridge days for all public holidays
- Flash benefits: Meal allowance: BRL 1,890; Food allowance: BRL 294; Mobility allowance: BRL 126; Home office allowance: BRL 367.50
- SulAmérica health insurance (Especial +): 100% paid by Endeavor for the employee; 80% paid by Endeavor for dependents
- Odontoprev dental insurance (no additional cost for employees or dependents)
- Life insurance (no additional cost)
- Wellhub membership
- Occasional psychological support
- Childcare allowance of BRL 370 per month for mothers and fathers with children up to 5 years old
- Extended maternity leave of 180 days
- Extended paternity leave of 80 days