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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading B2B commercial strategies, optimizing acquisition costs, and developing successful campaigns within the UK business energy sector. Proven ability to leverage data analytics for performance optimization and to lead customer-focused teams while ensuring compliance with industry regulations.
Highest-signal resume keywords
B2B Pricing StrategyCustomer Value Management (CVM)Data Analytics for Commercial DecisionsTeam Leadership and DevelopmentUK Business Energy Regulations
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Revenue Growth StrategyB2B Acquisition ManagementPerformance OptimizationCommercial Credit ChecksDebt Collection ManagementCampaign DevelopmentCross-Selling StrategiesKPI EstablishmentPredictive Insight UtilizationChannel Performance Analysis
Soft Skills
Interpersonal SkillsInfluencing SkillsStakeholder EngagementCollaborationContinuous Improvement
Tools & Technologies
CRM ToolsBusiness Intelligence (BI) Tools
Industry Keywords
B2B MarketTPI/Channel ModelsOfgem StandardsBroker TransparencyCompliance Requirements
About the role
Key responsibilities & impact- Lead the commercial strategy across B2B routes to market, including strategic, TPI, broker, enterprise and digital channels
- Develop competitive tariffs, propositions, sales tools and targeted campaigns with Sales, Pricing and Proposition teams
- Optimise acquisition costs, commission structures and channel performance against volume, growth and profitability objectives
- Partner with Credit Risk & Policy on underwriting, pricing and collections strategies
- Lead Business Customer Value Management, retention and renewal strategy using data and predictive insight
- Identify new-business acquisition campaigns and thought leadership opportunities to drive earned media coverage
- Grow customer value through cross-selling, sustainable energy solutions and value-added services
- Establish performance governance, KPIs and trading forums
- Provide senior leadership with commercial insight on channel performance, growth opportunities, volume, margin and risk
- Lead, develop and motivate customer-focused teams and build talent and succession pipelines
Requirements
What you’ll need- Strong understanding of revenue growth, B2B pricing, TPI/channel models and volume–margin dynamics within the UK business energy sector or a similar contract-led B2B market
- Proven experience managing B2B acquisition across TPI/broker, relationship-led and digital e-commerce channels, with a track record of developing successful campaigns to win new business
- Understanding of commercial credit checks, debt collection risks and bad-debt management within the utilities or B2B financial services sector
- Proven experience leading or supporting high-performing sales, CVM and contract retention across multiple B2B channels
- Strong analytical skills with experience using performance, customer and credit risk data to inform commercial decisions and optimise performance through CRM and BI tools
- Excellent interpersonal and influencing skills, with proven experience engaging senior stakeholders, external partners and cross-functional teams
- Proven ability to lead, develop and motivate customer-focused teams, fostering accountability, collaboration and continuous improvement while building strong talent and succession pipelines
- Strong knowledge of UK business energy regulations, Ofgem standards, broker transparency and compliance requirements, or equivalent experience within a highly regulated sector
Benefits
Comp & perks- Competitive salary
- Company car
- Private medical cover
- Flexible hybrid working – a blend of in the office and home working
- Networking, learning and development opportunities
- Skills, qualifications, and capabilities development throughout your career