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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing and optimizing email marketing journeys using Iterable, with a strong focus on segmentation, tracking, and reporting. Proven ability to collaborate across teams to enhance workflows and deliver actionable insights.
Highest-signal resume keywords
Iterable Journey ManagementEmail Marketing OperationsConversion Tracking SetupSegmentation and Audience AnalysisCollaboration and Communication
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
IterableEmail Campaign WorkflowsData FeedsQA ProceduresEvent TrackingSegmentationTriggersReportingLifecycle Email ExperienceEmail Impact Analysis
Soft Skills
Clear RecommendationsCollaborative DeliveryIndependent Work
Tools & Technologies
Iterable SMSSalesforceEmail Platforms
Industry Keywords
EdTechK-12Freemium ProductDeliverabilityDomain Reputation
About the role
Key responsibilities & impact- Finish setup, QA and launch of the educator onboarding journey, retire the old journey, and launch additional educator journeys
- Monitor launches and report results against journey goals
- Audit active Iterable journeys and campaigns for wrong audiences and program overlap
- Implement pre-launch QA checklist and sign-off procedures
- Review and improve email campaign workflows across Marketing, Creative, Product and Email teams
- Recommend and implement checks for audience, country, dates and offers
- Review and fix educator and family conversion definitions and tracking in Iterable
- Confirm product events required by journeys reach Iterable
- Help complete Iterable SMS setup and define the first educator SMS use case, opt-in and compliance requirements
- Map email programs by segment and recommend cadence, priority rules and a two-quarter roadmap
- Create and hand off documentation covering journey logic, naming, QA and troubleshooting
- Provide weekly status updates and participate in a 30-minute check-in
- Deliver an Iterable walkthrough, live-journey audit, prioritized launch list, process improvements, segment strategy, roadmap and final playbook
- Email creative and copy, product or engineering builds, and changing email platforms are not in scope
Requirements
What you’ll need- 3+ years hands-on in Iterable: journeys, segmentation, triggers, data feeds and QA
- Lifecycle email experience across several user segments
- Experience setting up conversion or event tracking and reporting on email impact
- Email marketing operations experience: campaign intake, workflows, QA and approvals across teams
- Clear, practical recommendations, delivered collaboratively with an in-house team
- Comfortable working remotely and independently
- EdTech, K-12 or freemium product experience (nice to have)
- Iterable SMS setup (nice to have)
- Salesforce and Iterable integrations (nice to have)
- Deliverability and domain reputation (nice to have)
Benefits
Comp & perks- 12-week contract engagement
- Remote work arrangement
- Independent work alongside the Email team
- Collaboration with Product and Engineering
- Weekly 30-minute check-in and short written status update