Solution Sales Executive, Data-Driven Marketing

Equifax

. Serve as a trusted advisor and Data-Driven Marketing domain expert for Fintech sales activities .

Posted 9/29/2026full-timeRemote • United StatesSeniorLead💰 $133,770 - $160,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Data-Driven Marketing and Fintech sales, with a strong ability to articulate business value and financial ROI to executive teams. Proven experience in navigating regulatory frameworks and managing complex client accounts while leveraging AI-driven insights for tailored marketing solutions.

Highest-signal resume keywords

Data LicensingAnalytics PlatformsFinancial ROI ModelsPre-Sales EngineeringAI-Driven Predictive Insights

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data DeploymentComplex Configuration ManagementCustom Product ArchitecturesValue Framework DevelopmentTargeted Marketing Design

Soft Skills

Excellent CommunicationProblem SolvingMentoringFacilitating Client Meetings

Tools & Technologies

Salesforce

Certifications & Qualifications

Master’s DegreeAdvanced Certifications

Industry Keywords

FintechGLBA ComplianceFCRAPrivacy FrameworksClient Success Management

About the role

Key responsibilities & impact

Serve as a trusted advisor and Data-Driven Marketing domain expert for Fintech sales activities
Lead development of value propositions and align go-to-market plans with marketing
Articulate business value and financial ROI to client executive teams
Guide strategic conversations with senior business leaders and C-suite stakeholders
Leverage DDM solutions, differentiated datasets, and AI-powered predictive insights to prescribe tailored offerings
Conduct discovery meetings and translate customer requirements into deployable marketing solutions across digital and non-digital channels
Partner with Account Executives, Enterprise Alliances, and account teams on proposals, negotiations, and contracting
Demonstrate competitive landscape knowledge to drive positioning and defend Equifax’s value proposition
Liaise with Operations, Technology, Pricing, Client Deal Team, Legal/Compliance, Security, and Product Management Centers of Excellence
Navigate FCRA, GLBA, privacy frameworks, and related regulatory risks with Legal and Compliance
Mentor enterprise sellers and partner with Customer Success Managers on renewals and account expansions
Maintain opportunity updates in Salesforce and participate in strategic growth initiatives, forecasting, and prioritization
Protect existing revenue and grow new business

Requirements

What you’ll need

B.S. or B.A. in a related field, or equivalent training and experience
7–10+ years in data licensing, analytics platforms, and/or marketing data sales experience, with a strong focus on Fintech or financial services
Proven track record of developing executive business cases, financial ROI models, and value frameworks for business leaders
Demonstrated experience in pre-sales engineering/solution sales, converting complex customer requirements into custom product architectures
Excellent verbal and written communication skills with proven success facilitating high-stakes client discovery and proposal meetings
Expert problem solver with hands-on experience in data deployment, onboarding, and complex configuration management
Preferred: Master’s or other advanced degree or certifications
Experience designing targeted marketing and credit offerings for Fintechs and adjacent verticals
Deep understanding and experience with AI-driven predictive insights, identity resolution across digital channels, and GLBA compliance use cases
Background navigating multi-national regulatory/compliance frameworks and highly matrixed corporate environments
Proven capability to manage multiple complex client accounts and solution projects simultaneously
Travel as needed, averaging 40–50%

Benefits

Comp & perks

Sales incentive compensation program at approximately 55%
Comprehensive compensation and healthcare packages
401k matching
Paid time off
Organizational growth potential through an online learning platform with guided career tracks