Commercial Delivery Manager

ESL FACEIT Group - EFG

. Lead standardization and rollout of GTM commercial frameworks and sales launch playbooks across game ecosystems .

Posted 11/1/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading B2C e-commerce initiatives, optimizing digital sales funnels, and managing GTM campaign delivery. Proficient in utilizing data analytics to drive revenue growth and enhance customer acquisition strategies.

Highest-signal resume keywords

B2C E-Commerce ExperienceGTM Campaign Delivery ManagementDigital Sales Funnel OptimizationAdvanced Excel/Google Sheets SkillsFluency in English and Additional Language

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Commercial Delivery PlansConversion Rate OptimizationRevenue Milestone TrackingProduct Positioning StrategiesSales ModelingCampaign ROI MonitoringCustomer Acquisition Cost AnalysisDynamic Upsell PathwaysCross-Selling CampaignsData Hygiene Management

Soft Skills

Exceptional Communication SkillsInterpersonal SkillsOrganizational SkillsFast Decision-Making SkillsAbility to Direct Cross-Functional Efforts

Tools & Technologies

Monday.comShopifyGA4Meta Business SuitePowerPointGoogle SlidesSlackE-Commerce PlatformsTicketing BackofficesDigital Analytics Tools

Industry Keywords

GamingEsportsMusicLive EntertainmentD2C Acquisition MetricsSales OperationsCommercial FrameworksSales Launch PlaybooksEvent CampaignsConsumer Psychology

About the role

Key responsibilities & impact

Lead standardization and rollout of GTM commercial frameworks and sales launch playbooks across game ecosystems
Drive end-to-end commercial delivery plans for events, including timelines, dependencies, and revenue milestones
Oversee commercial setup and execution of sales campaigns across e-commerce and ticketing channels
Optimize D2C sales funnels and checkout journeys to improve conversion rates and average order value
Use consumer psychology to design product angles, commercial hooks, and urgency drivers
Audit purchasing channels and storefronts for seamless purchasing mechanics and high-converting landing experiences
Serve as the primary Commercial point of contact for Marketing teams
Translate revenue targets into promotional briefs, campaign timelines, and advertising alignment
Align promotional activity with ticket and merchandise inventory
Monitor campaign ROI and ROAS and provide guidance to optimize advertising spend and timing
Establish product-bundling strategies, price tiers, dynamic upsell pathways, monetization hooks, and cross-selling campaigns
Oversee dashboards and reporting for ticket sales, merchandise performance, campaign ROI, and conversion KPIs
Own commercial workflows in Monday.com and maintain task visibility, accountability, and data hygiene
Identify bottlenecks and implement scalable process improvements across departments

Requirements

What you’ll need

3–5+ years of experience leading B2C e-commerce, commercial delivery, digital growth, or sales operations
Experience in gaming, esports, music, or live entertainment strongly preferred
Proven track record managing GTM campaign delivery, digital sales funnels, and D2C acquisition metrics
Knowledge of conversion rates, average order value, ROAS, customer acquisition cost, and lifetime value
Deep familiarity with e-commerce platforms such as Shopify, ticketing backoffices, and digital analytics tools such as GA4 and Meta Business Suite
Exceptional communication and interpersonal skills
Ability to direct cross-functional efforts among creative/marketing teams, commercial leads, and external partners
Advanced Excel/Google Sheets skills for sales modeling, tracking dashboards, and forecasting
Advanced PowerPoint/Google Slides skills for commercial briefs and campaign performance decks
Advanced proficiency with Monday.com or similar project management tools and Slack
Ability to craft compelling product or event positioning strategies
Highly organized with exceptional planning and fast decision-making skills in high-pressure environments
Fluency in English and at least one additional language, written and spoken
Able and willing to travel internationally when required

Benefits

Comp & perks

Full-time employee status
Equal opportunity workplace
Affirmative action employer
International travel for key events and strategy alignments when required