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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in brand management and marketing strategy, with a strong focus on sales forecasting, performance analysis, and integrated marketing campaigns. Proficient in driving brand growth and profitability through strategic planning and execution.
Highest-signal resume keywords
Brand ManagementSales ForecastingIntegrated Marketing CampaignsP&L AnalysisStrategic Thinking
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Brand Performance ManagementPricing StrategiesMarketing BudgetsKPI AnalysisConsumer InsightsMarket Trend MonitoringProduct Launch InitiativesGo-To-Market StrategiesBusiness Performance AnalysisPromotional Strategies
Soft Skills
Analytical CapabilitiesCommunication SkillsProactive MindsetResults-OrientedOwnership
Certifications & Qualifications
Bachelor's Degree in MarketingBachelor's Degree in Business AdministrationBachelor's Degree in Economics
Industry Keywords
Consumer GoodsMarket ShareBrand PositioningCross-Functional TeamsContinuous Improvement
About the role
Key responsibilities & impact- Lead strategy and business performance of multiple sub brands within the Saba portfolio, driving sales, growth, profitability and market share
- Develop and execute annual brand plans, translating business objectives and consumer insights into clear strategies and measurable actions
- Own sales forecasting and business performance analysis with cross-functional teams
- Develop pricing, promotional and portfolio strategies
- Monitor market trends, consumer behavior, category performance and competitor activities
- Lead communication campaigns and ensure consistent brand positioning and effective investment
- Lead innovation and product launch initiatives, coordinating go-to-market strategies and cross-functional execution
- Partner with internal and external teams to ensure execution of brand and commercial activities
- Drive accountability, continuous improvement and effective execution across the assigned brand portfolio
Requirements
What you’ll need- Bachelor´s degree in marketing, business administration, economics or a related field
- 2-4 years of experience in brand management, marketing, or commercial roles, preferably with consumer goods companies
- Proven experience managing brand performance, sales forecasts, pricing strategies, marketing budgets and KPIs
- Financial understanding and ability to analyze P&L performance
- Experience developing and executing integrated marketing campaigns
- Strong analytical capabilities and communication skills
- Advanced English proficiency, both written and spoken
- Proactive, results-oriented mindset, strong ownership, strategic thinking and ability to manage multiple priorities
Benefits
Comp & perks- Collaborative and open atmosphere
- Opportunities to grow
- Meaningful work improving well-being and driving positive change for society and the environment
