Marketing Lead – Health & Medical, Compression

Essity

. Own Health & Medical Compression therapy profit and loss, strategy development and execution resulting in profitable market share development .

Posted 10/7/2026full-timeCharlotte • North Carolina • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in marketing strategy development and execution within the healthcare sector, focusing on profit and loss management, data-driven decision-making, and effective team leadership. Proficient in creating compelling narratives and aligning cross-departmental strategies to enhance brand positioning and market share.

Highest-signal resume keywords

Marketing Strategy DevelopmentData-Driven MarketingTeam LeadershipHealthcare Professional EducationBudget Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Market AnalysisProduct AnalysisCompetitive AnalysisROI AnalysisBrand Communication

Soft Skills

Excellent Written SkillsPresentation SkillsCollaborative LeadershipSelf-Starter

Tools & Technologies

Microsoft WordMicrosoft ExcelMicrosoft PowerPoint

Industry Keywords

HealthcareConsumer GoodsMarketingClinical EvidenceProfessional Associations

About the role

Key responsibilities & impact

Own Health & Medical Compression therapy profit and loss, strategy development and execution resulting in profitable market share development
Invest in and manage a team of 3 marketers
Manage A&P budget, analyze ROI effectiveness of initiatives across 5Ps, and execute corrective actions
Apply a data-driven approach to marketing, including product analysis, competitive analysis, and market dynamics
Develop compelling narratives and value propositions
Drive company positioning and messaging through relationships at industry events and professional associations
Align forward movement across departments on product and marketing strategies
Identify and support generation of required clinical evidence for allocated product range and therapy areas
Partner with education partners to ensure brands lead in healthcare professional education
Provide product development and brand communication feedback to the global brand strategy

Requirements

What you’ll need

Bachelor’s degree
5 years of work experience in marketing at a consumer goods or healthcare organization
Excellent written and presentation skills
Self-starter with strong forward lean
Collaborative leadership style
Strong utilization of Microsoft products such as Word, Excel and PowerPoint
Professional business acumen

Benefits

Comp & perks

Competitive annual salary + sales incentive + benefits
United Healthcare PPO
EyeMed Vision Insurance
Delta Dental Insurance
Wellness program provided through Rally
Healthcare and Dependent Care Flexible Spending Accounts (FSA)
401(k) with employer match and annual employer base contribution
Company paid Basic Life, AD&D, short-term and long-term disability insurance
PTO offering with Paid Holidays
Scholarship program for children of Essity employees