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EventMobi

Director of Global Event Marketing

EventMobi

. Own the entire tradeshow program, including calendar, budget, messaging, pre-show marketing, booth design, shipping, staffing, and on-site execution .

Posted 11/11/2026full-timeRemote • CanadaLead💰 CA$120,000 - CA$140,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates extensive experience in corporate event marketing, managing budgets, and executing successful B2B events. Proficient in event technology and lead management, with a strong focus on collaboration across departments to drive event success.

Highest-signal resume keywords
Event Marketing ManagementHubSpot ExperienceEvent Technology ExpertiseBudget ManagementB2B Corporate Events

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Event PlanningLead Capture AppsRegistration PlatformsEvent App BuildsEvent Messaging WritingDatabase Growth ManagementProject ManagementEvent ExecutionVendor ManagementAttribution Analysis
Soft Skills
CollaborationCommunicationLeadershipProblem-SolvingOrganizational Skills
Tools & Technologies
HubSpotEventMobiBadge Printing TechnologyEvent Registration SoftwareLead Capture Technology
Industry Keywords
B2B MarketingTrade ShowsUser ConferencesEvent MarketingIMEXMPIPCMACSAEASAE

About the role

Key responsibilities & impact
  • Own the entire tradeshow program, including calendar, budget, messaging, pre-show marketing, booth design, shipping, staffing, and on-site execution
  • Work with Demand Gen and Sales to arrange meetings before events
  • Ensure every lead is entered into HubSpot and properly attributed
  • Act as the event technology expert and design differentiated event activations
  • Manage sponsored event relationships, written give/get agreements, on-site presence, and database growth through opt-ins
  • Partner with Customer Success on sponsored industry conferences and identify advocacy opportunities
  • Build owned events from local workshops and dinners to EventMobi’s first user conference
  • Define event objectives, formats, agendas, speakers, venues, run of show, and event marketing
  • Project manage events, vendors, contracts, and budgets
  • Provide quarterly recommendations to the VP of Marketing on what to scale, maintain, or cut based on spend, pipeline, and revenue
  • Manage and support the Event Coordinator
  • Collaborate with VP of Marketing, Demand Gen, Sales, Customer Success, and Marketing Operations

Requirements

What you’ll need
  • 8+ years in corporate event marketing at a B2B company
  • Experience as an exhibitor in the booth, not just as an agency or organizer running the show
  • Managed a high volume of third-party trade shows and sponsored events portfolio
  • Involved in planning and execution of a mid-size user conference and exclusive dinner series
  • Strong event tech experience, including registration platforms, lead capture apps, badge printing, and event app builds using EventMobi competitors
  • Familiarity with IMEX, MPI, PCMA, CSAE, and ASAE
  • Owned event budgets and demonstrated event returns in pipeline and revenue
  • Ability to write event messaging and copy
  • Experience with HubSpot and attribution
  • Willingness to travel about once a month across North America and Europe
  • Safe, comfortable, ergonomic, private, and quiet workspace
  • Reliable internet connection with at least 30 Mbps download speed
  • Canadian Citizen or Permanent Resident eligible to work and travel to the US, Canada, and Europe

Benefits

Comp & perks
  • Stock Option
  • Benefits
  • 15 days annual leave
  • 3 summer days
  • Birthday holiday
  • Regional in-person gatherings and co-working sessions
  • Top-of-the-line hardware
  • Collaboration software for remote work
  • Equal opportunity employer
  • Accommodations available upon request