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Head of Go-To-Market
EverCommerce. Identify new opportunities across markets, customer segments and channels .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading go-to-market strategies and driving commercial growth within a SaaS environment, with a strong focus on customer insights and market differentiation. Proven ability to collaborate across functions and improve the customer journey while developing high-performing teams.
Highest-signal resume keywords
Go-To-Market StrategyCommercial Growth InitiativesCustomer Insights AnalysisLeadership and Team DevelopmentSaaS Business Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Pipeline GrowthRevenue InitiativesMarket Trends AnalysisCustomer Value PropositionsGrowth Strategies Development
Soft Skills
Leadership SkillsCollaborationCommercial CuriosityInfluencing Senior StakeholdersHands-On Approach
Industry Keywords
SaaSCustomer JourneyMarket IntelligenceCross-Functional TeamsSmall and Medium-Sized Businesses
About the role
Key responsibilities & impact- Identify new opportunities across markets, customer segments and channels
- Build and lead go-to-market plans with clear priorities, ownership and measurable commercial outcomes
- Use customer insights, market trends and competitor intelligence to understand customer needs and market differentiation
- Collaborate with Sales, Marketing, Partnerships, Product and Finance to align priorities and deliver growth initiatives
- Shape product positioning, customer propositions and value communication
- Improve the customer journey from discovery through purchase and onboarding
- Own GTM performance, tracking pipeline, new ARR, conversion and acquisition efficiency
- Lead, coach and support the GTM team
- Introduce improved ways of working across global markets
Requirements
What you’ll need- Proven experience leading go-to-market strategy, commercial growth or revenue initiatives within a SaaS business, ideally serving small and medium-sized businesses
- Strong track record of turning market opportunities into measurable pipeline growth and new revenue
- Experience building and delivering growth strategies across different markets, customer segments or channels
- Commercial curiosity and confidence using data, customer insights and market intelligence to make decisions
- Understanding of customer value propositions, positioning and the end-to-end customer journey
- Strong leadership skills, with experience influencing senior stakeholders and bringing cross-functional teams together
- Experience leading and developing people, creating clear expectations and supporting high-performing teams
- Practical, hands-on approach
- Must be legally entitled to work in New Zealand
Benefits
Comp & perks- Additional annual leave
- Flexible work from home or office
- High-spec home office setup
- Professional development budget
- Annual wellness allowance
- Work-life balance support
- Inclusive recruitment accommodations
- Equal opportunity workplace