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Product Marketing Manager
EverCommerce. Develop and deliver go-to-market strategies for EverWell products and features .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and delivering go-to-market strategies for SaaS products, leveraging customer insights and data to drive adoption, engagement, and retention. Strong analytical and communication skills are essential for influencing cross-functional teams and shaping product positioning.
Highest-signal resume keywords
Product Marketing ExperienceGo-To-Market Strategy DevelopmentCustomer Insights AnalysisSaaS/Subscription ExperienceCross-Functional Team Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Go-To-Market StrategyMarket InsightsPositioning DevelopmentData AnalysisCustomer EngagementRetention StrategiesCommercial CapabilityGrowth MarketingB2B MarketingStorytelling
Soft Skills
Analytical SkillsCommunication SkillsInfluencing SkillsStrategic ThinkingCustomer-First Mindset
Industry Keywords
SaaSB2BProduct DevelopmentCustomer MarketingSales EnablementMarket PositioningEngagement StrategiesRetention GrowthCommercial DecisionsCross-Functional Collaboration
About the role
Key responsibilities & impact- Develop and deliver go-to-market strategies for EverWell products and features
- Bring customer, competitor and market insights into product and commercial decisions
- Influence roadmap priorities by partnering with Product, Engineering and Design
- Develop positioning, messaging and value propositions
- Partner with Customer Marketing to improve adoption, engagement and retention
- Enable Sales, Success and Support with insights, messaging and tools
- Use data and experimentation to measure impact and continually improve outcomes
- Work across Product, Engineering, Design, Marketing, Sales and Success
- Bring the voice of the customer and market into decisions
- Shape go-to-market strategies and drive adoption, retention and growth beyond launch
Requirements
What you’ll need- 3+ years’ experience in Product Marketing, Growth Marketing or B2B SaaS marketing
- Strong experience delivering GTM strategies that drive measurable outcomes
- Customer-first mindset with strong research and commercial capability
- Confidence partnering with and influencing cross-functional teams
- Strong analytical, communication and storytelling skills
- Ability to balance strategic thinking with hands-on delivery
- SaaS/subscription experience
- Must be legally entitled to work in New Zealand
- Role can be based anywhere in New Zealand
Benefits
Comp & perks- Additional annual leave
- Flexible work from home or office arrangements
- High-spec home office setup
- Professional development budget
- Annual wellness allowance
- Inclusive recruitment accommodations
- Work-life balance support