Senior Growth Marketing Manager

EverCommerce

. Own CollaborateMD’s MQL and pipeline targets, tracking performance against quarterly baselines and adjusting channel mix and tactics to hit goals .

Posted 10/28/2026full-timeRemote • United StatesSenior💰 $95,000 - $115,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B SaaS growth and demand generation, with a strong focus on pipeline management, paid media strategies, and collaboration across marketing and sales teams. Proficient in leveraging analytics and AI tools to optimize marketing performance and drive customer engagement.

Highest-signal resume keywords

B2B SaaS GrowthDemand GenerationPaid Media ManagementABM ProgramsSalesforce Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Pipeline ManagementMQL Target OwnershipKeyword OptimizationCampaign Performance ReportingData Quality Standards

Soft Skills

Strong CommunicationCollaboration Across TeamsAnalytical Mindset

Tools & Technologies

MarketoUnbounceHubSpotSalesforceAI Tools

Industry Keywords

Health ITPerformance MarketingCustomer AdvocacyEvent PlanningPartner Marketing

About the role

Key responsibilities & impact

Own CollaborateMD’s MQL and pipeline targets, tracking performance against quarterly baselines and adjusting channel mix and tactics to hit goals
Deliver weekly and monthly reporting on funnel performance, spend efficiency, and test results, with recommendations for what to scale, fix, or stop
Partner with RevOps on lead handoff definitions, lifecycle stages, and data quality standards
Own paid search, paid social, display, and remarketing strategy with the external paid agency and agency liaison
Translate brand priorities, ICP definitions, and messaging into briefs and hold the agency accountable for efficiency and lead quality
Test and evaluate new channels and campaign formats
Prioritize AI-search and organic content clusters with the content team
Review and approve content briefs and blogs for product accuracy, brand alignment, and tone of voice
Own keyword optimization and retesting on key product pages, tracking organic traffic and MQL impact
Design and run a cluster-based ABM and outbound pilot with Sales leadership
Build, enrich, and segment target account and contact lists for personalized outbound campaigns
Report on outbound-sourced MQLs and conversion by cluster
Plan and run expansion and cross-sell campaigns for existing customers
Define expansion segments and triggers and build targeted email, in-app, and sales-assist programs
Track marketing-generated expansion opportunities in Salesforce and report on expansion pipeline and conversion
Drive customer advocacy by collecting reviews, testimonials, and case studies
Identify customers for references, referrals, and customer-led content
Execute go-to-market launches with Product Marketing
Own the event plan, including pre-event planning and post-event lead follow-up
Develop and manage partner marketing programs

Requirements

What you’ll need

5+ years of experience in B2B SaaS or Health IT growth, demand generation, or performance marketing, ideally across multiple channels
Hands-on experience running paid media programs and managing agency partners, with a track record of improving efficiency and lead quality
Experience owning pipeline or MQL targets and reporting on results to leadership
Experience with or strong interest in ABM and outbound programs in partnership with Sales
Working knowledge of Marketo, Unbounce, HubSpot and Salesforce
Analytical mindset with a habit of testing, measuring, and acting on results
Strong communication skills and experience collaborating across Sales, Product Marketing, Brand, and RevOps
Comfort using AI tools in your daily workflow
Healthcare or SMB software experience is a plus
Must be eligible to work without sponsorship in the United States

Benefits

Comp & perks

Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid
Continued investment in your professional development
Day 1 access to a robust health and wellness benefits package, including an annual wellness stipend
401k with up to a 4% match and immediate vesting
Flexible and generous (FTO) time-off
Employee Stock Purchase Program