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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in creating compelling and medically accurate content for pharmaceutical and healthcare marketing campaigns, with a strong focus on digital strategy, social media, and integrated campaign execution. Proven ability to collaborate with cross-functional teams and manage complex projects while applying empathy and strategic thinking.
Highest-signal resume keywords
Copywriting ExperienceDTC Pharmaceutical SupportIntegrated Campaign DevelopmentDigital Marketing StrategyMedically Accurate Content Creation
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CopywritingContent DevelopmentSEO StrategySocial Media Script WritingEmail MarketingProject ManagementConcept DevelopmentHeadline CraftingDigital Landscape WritingMarketing Strategy
Soft Skills
CuriosityEmpathyCollaborationInclusive BehaviorsProblem-Solving
Tools & Technologies
Microsoft WordMicrosoft ExcelFigma
Industry Keywords
Pharmaceutical MarketingHealthcare MarketingConsumer AudiencesDiversity and InclusionAdvertising
About the role
Key responsibilities & impact- Create compelling and persuasive content for pharmaceutical and healthcare marketing campaigns
- Translate complex medical information into engaging and accessible content
- Develop strategy and concepts across social, digital, web, email, and SEO channels
- Write medically accurate copy for consumer audiences
- Create integrated campaign work, including social media scripts and digital and email executions
- Collaborate with cross-functional internal and external account and creative teams
- Support work for healthcare providers and pharmaceutical clients
- Demonstrate curiosity about problems, science, solutions, and target audiences
- Apply empathy, strategy, and craftsmanship to regulated pharmaceutical projects
- Contribute to diversity, equity, and inclusion through continuous development, inclusive behaviors, and proactive bias management
- Perform other duties as assigned
Requirements
What you’ll need- 6+ years of copywriting experience in marketing, advertising, or a related field
- At least 2+ years of experience supporting DTC pharmaceutical clients
- Bachelor’s degree in marketing, advertising, or a related field required, or an equivalent combination of education and experience
- Strong portfolio demonstrating conceptual thinking and integrated campaign work
- Emphasis on social media, including script writing, digital, and email executions
- Strong understanding of writing across the digital landscape, including strategy, concept development, social, digital, web, email, and SEO
- Expertise in developing medically accurate, compelling copy for consumer audiences
- Experience managing complex projects with internal and external account and creative teams
- Ability to make complex information clear and engaging and craft memorable, attention-grabbing headlines
- Proficiency in Microsoft Word and Excel required
- Experience with Figma is a strong plus
Benefits
Comp & perks- Competitive salaries and benefits
- Reasonable accommodation during the hiring process for qualified applicants with disabilities
- Inclusive culture and commitment to diversity, equity, and inclusion
