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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in virtual pharmaceutical sales and customer engagement, with a strong focus on ophthalmology practices and the ability to develop strategic account plans. Proven track record of driving product adoption and business performance through effective digital engagement strategies.
Highest-signal resume keywords
Ophthalmology ExperienceVirtual Pharmaceutical SalesCustomer EngagementStrategic Account ManagementDigital Engagement Strategies
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Pharmaceutical SalesCustomer Insights AnalysisMarket AnalyticsCompetitive IntelligenceAccount PlanningProduct CommercializationPatient Identification ProcessesDisease State EducationVirtual PresentationsWebinars
Soft Skills
Effective CommunicationRelationship BuildingCollaborationInfluencing SkillsProblem Solving
Tools & Technologies
CRM SystemsDigital Engagement ToolsVideo Conferencing PlatformsEmail CommunicationPromotional Materials
Industry Keywords
Ophthalmology Market LandscapeInherited Retinal DiseasesRare Disease LaunchAcademic Medical CentersReferral Networks
About the role
Key responsibilities & impact- Drive demand generation, customer engagement, and business performance within an assigned territory
- Support pre-launch and post-launch commercial activities
- Execute approved strategic and tactical plans to achieve territory objectives
- Drive launch readiness, product commercialization, and sustained business growth through primarily digital and remote interactions
- Develop trusted partnerships with retina specialists, comprehensive ophthalmologists, optometrists, genetic counselors, academic medical centers, referral networks, and other healthcare stakeholders
- Educate stakeholders on disease state, identify appropriate patients, and support adoption of innovative therapies
- Use customer insights, market analytics, competitive intelligence, and territory performance data to identify opportunities and prioritize accounts
- Implement targeted strategies to accelerate market uptake and optimize territory performance
- Collaborate with Market Access, Marketing, Medical Affairs, Commercial Operations, and field-based teams
- Engage healthcare professionals and support staff through telephone, video conferencing, email, and approved digital channels
- Translate national brand strategy into a territory business strategy and tactical plan
- Drive product adoption through pre-call planning, clinical messaging, and patient access education
- Deliver virtual customer engagements using approved promotional materials and compliant messaging
- Leverage digital engagement tools, analytics, and customer insights
- Monitor lead and lag indicators and escalate competitive intelligence and field insights to sales leadership
- Maintain accurate documentation of customer interactions, account plans, and territory activities in approved CRM systems
- Conduct video meetings, virtual presentations, webinars, and remote educational programs
Requirements
What you’ll need- Bachelor’s degree in a related field
- Minimum of 3-5 years of pharmaceutical, biotechnology, specialty healthcare sales, inside sales, virtual sales, or customer engagement experience
- Demonstrated record of business success
- Ophthalmology experience strongly preferred
- Virtual pharmaceutical sales or omnichannel customer engagement experience preferred
- Strong understanding of ophthalmology practices, retina centers, academic medical centers, referral networks, and the ophthalmology market landscape
- Knowledge of inherited retinal diseases, ophthalmology treatment pathways, and patient identification processes preferred
- Ability to develop, execute, and manage strategic account plans in a virtual environment
- Proven success developing customer relationships and influencing treatment adoption through remote engagement channels
- Existing relationships with ophthalmologists, retina specialists, IRD specialists, genetic counselors, and key opinion leaders highly valued
- Experience supporting therapies requiring genetic testing or specialty patient identification processes preferred
- Rare disease launch experience preferred
- Virtual pharmaceutical sales, inside sales, customer success, tele-sales, or omnichannel engagement experience preferred
- Demonstrated success using digital engagement strategies to drive customer adoption and business performance
- Effective communication of approved clinical and scientific information
- Ability to remain compliant with company policies and regulatory requirements
Benefits
Comp & perks- Competitive salary and benefits
- Reasonable accommodation during the interview and hiring process for qualified applicants with disabilities
- Equal opportunity employment