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Director – Principal Motion Designer
Expedia Group. Define and evolve Expedia Design's motion language .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Expertise in UI Motion Design and the ability to create engineering-ready motion specifications across iOS, Android, and web platforms. Strong storytelling and art direction skills, combined with a proven track record of mentoring and influencing design standards within organizations.
Highest-signal resume keywords
UI Motion DesignMotion SpecificationsPrototyping ToolsMentorship and LeadershipCustomer Experience Strategy
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Motion DesignAnimation SpecificationsPrototypingStoryboardingUser Experience Design3D DesignFront-End Animation CodeData Integration in DesignArt DirectionCraft Skills
Soft Skills
CommunicationCollaborationInfluencingMentoringPlayer-Coach Approach
Tools & Technologies
After EffectsFigmaPrincipleRiveLottieCSS AnimationJavaScript AnimationCinema 4DBlender
Certifications & Qualifications
Bachelor's Degree in DesignHCIUser Experience
Industry Keywords
Consumer MarketplacesHigh-Volume Consumer ProductsTravel IndustryDesign SystemsMotion Systems
Tech Stack
Tools & technologiesAndroidiOSJavaScript
About the role
Key responsibilities & impact- Define and evolve Expedia Design's motion language
- Establish motion principles, patterns, and guidelines for Expedia products
- Build motion into the design system for consistent, scalable use
- Design UI motion including transitions, micro-interactions, state changes, loading and success moments, and moments of delight
- Prototype motion concepts and advocate for motion that supports usability
- Write implementable motion specifications covering timing, easing, springs, choreography, and triggers across iOS, Android, and web
- Partner with engineering on implementation and review builds to ensure shipped experiences match design intent
- Advise teams on motion implementation approaches including native animation frameworks, Lottie, Rive, and CSS/JS animation
- Design, build, or direct sizzle reels, product launch videos, promotional pieces, and storytelling content
- Develop concepts, storyboards, and narratives and guide them through production with internal teams and external partners
- Serve as the motion expert and quality voice across Expedia Design
- Mentor designers and partners and build motion capability across the organization
- Influence product leadership, brand, and marketing on the role of motion
- Define and drive organization-level customer experience strategy
- Operate as a player-coach while remaining directly engaged in design work
Requirements
What you’ll need- Bachelor's degree in Design, Motion, HCI, User Experience, or related field (or equivalent experience)
- 5–10+ years of experience in product design or related disciplines, including leadership of large-scale teams
- Proven ability to create engineering-ready motion specifications and hand off across iOS, Android, and web
- Deep expertise in UI motion design, demonstrated through a portfolio of polished, purposeful product animation
- Strong working knowledge of motion implementation in code across different technology stacks
- Mastery of industry-standard motion and prototyping tools, such as After Effects, Figma, Principle, Rive, and Lottie workflows, or equivalent
- Demonstrated ability to design, build, or direct editorial motion work, including brand films, sizzle videos, and promotional content
- Strong storytelling, art direction, timing, rhythm, and craft skills
- Excellent communication and collaboration skills, with experience influencing senior cross-functional partners
- Experience raising the craft bar for a team or organization through mentorship, standards, or leadership
- Proven ability to define and drive organization-level customer experience strategy
- Demonstrated ability to operate as a player-coach
- Experience integrating customer insights, data, and AI-driven systems into design solutions
- Nice to have: 3D design skills using Cinema 4D or Blender
- Nice to have: experience building or contributing to a motion system within a design system
- Nice to have: experience in travel, consumer marketplaces, or high-volume consumer products
- Nice to have: hands-on familiarity with front-end or native animation code
Benefits
Comp & perks- Medical, dental, and vision coverage
- Paid time off
- Employee Assistance Program
- Wellness and travel reimbursement
- Travel discounts
- International Airlines Travel Agent Network (IATAN) membership
- Accommodation or adjustment support during the recruiting process for disabilities